Sökning: "crisis communication"

Visar resultat 16 - 20 av 807 uppsatser innehållade orden crisis communication.

  1. 16. "Boeing is deeply saddened..." : En kvalitativ innehållsanalys av Boeings kriskommunikation efter 737 MAX-krisen

    Kandidat-uppsats, Jönköping University/HLK, Medie- och kommunikationsvetenskap

    Författare :Elsa Stefansson; Ellen Svensson Ödmar; [2024]
    Nyckelord :;

    Sammanfattning : This thesis conducts a qualitative content analysis of The Boeing Company's crisis communication during the 737 MAX crisis in 2019, with a focus on the crisis involving Boeing's 737 MAX aircraft, Ethiopian Airlines Flight 302. Applying the Situational Crisis Communication Theory (SCCT) and an ethical framework, the study examines Boeing's crisis communication and how the organization deals with ethical and moral dilemmas and how these are expressed. LÄS MER

  3. 17. Kontroll i Kaoset - En Fallstudie på Oatlys Kris- och Kommunikationsstrategier

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Samuel-Maxim Petrik; Oscar Holgersson; [2024]
    Nyckelord :Krishantering; Kriskommunikation; Intressenter; Varumärkesaktivism; Hållbarhet; Business and Economics;

    Sammanfattning : Research questions: How do internal and external crisis communication interact with each other and how does this play a role in crisis management in companies that apply brand activism? Purpose: The purpose of this essay is to gain a deeper understanding of how internal and external crisis communication affect each other and how the interaction between these affect the company's crisis management. Methodology: The choice of methodology that was made was based on a hermeneutic research strategy, together with a qualitative research strategy. LÄS MER

  4. 18. "That’s what abusers do, not victims" : En kvalitativ innehållsanalys av Johnny Depps fans kriskommunikation på sociala medier under rättegången Depp vs Heard.

    Kandidat-uppsats, Jönköping University/HLK, Medie- och kommunikationsvetenskap

    Författare :Emelie Falk; Anna Olsson; [2024]
    Nyckelord :Johnny Depp; Amber Heard; postfeminism; image repair theory; parasocial relationships; victim; perpetrator; violence; abuse; #MeToo  ; Johnny Depp; Amber Heard; postfeminism; image repair theory; parasociala relationer; offer; förövare; våld; övergrepp; #MeToo;

    Sammanfattning : In the aftermath of #MeToo, Amber Heard chose to share her experiences of sexual abuse and violence in the relationship with Johnny Depp in an article. Depp denied the allegations and claimed that the accusations were fabricated and therefore chose to sue Heard for defamation. LÄS MER

  5. 19. Candy clash: M&M’s caught in the crossfire

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Elena Rüffel; Mathea Talene Herzberg; Andrea Pachaly; [2024]
    Nyckelord :reputation; crisis communication; corporate brand management; brand identity; stakeholder relations; anti-brand communities; Business and Economics;

    Sammanfattning : .... LÄS MER

  7. 20. ”ÄR DU BEREDD OM DET BLIR EN KRIS?” : En kvalitativ studie av hur medborgare i en kommun uppfattar och förhåller sig till riskkommunikation

    Kandidat-uppsats, Umeå universitet/Institutionen för kultur- och medievetenskaper

    Författare :Moa Madell; [2024]
    Nyckelord :risk communication; crisis preparedness; risk perception; protection motivation theory; risk society; municipality; focus group;

    Sammanfattning : In a time where crises are more present, risk communication plays an important role in equipping citizens with information and knowledge on how to prepare themselves. This study examines how citizens in the municipality Strängnäs perceive and interpret the municipality's risk communication, particularly focused on the information folder "Be prepared for a crisis or social disturbance". LÄS MER