Sökning: "crowdfunding campaign"
Visar resultat 1 - 5 av 44 uppsatser innehållade orden crowdfunding campaign.
1. Customer engagement and co-creation in crowdfunding : Multi-case study on tabletop Kickstarter campaigns
Kandidat-uppsats, Jönköping University/IHH, FöretagsekonomiSammanfattning : Background: Crowdfunding is a new form of financing that has gained popularity among entrepreneurs seeking to fund innovative and creative projects. It involves collecting small amounts of money from a large number of potential backers through specialised websites. LÄS MER
2. Equity-based Crowdfunding in the UK: Obtaining Subsequent Financing from a VC after a Successful Campaign
Magister-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : Equity crowdfunding has achieved a high popularity in the UK throughout the last years. However, most researchers within this field primarily focused on the success factors of an equity crowdfunding campaign while only little is known about the post-campaign effects. LÄS MER
3. The Effects of Framing on Crowdfunding Success : How do message framing elements in a campaign’s video pitch influence funding success?
Magister-uppsats, Uppsala universitet/Företagsekonomiska institutionenSammanfattning : Crowdfunding allows entrepreneurs and start-ups to raise capital through the use of online platforms as an alternative from traditional funding. During the process of launching a campaign, entrepreneurs are faced with multiple decisions regarding the content to upload. LÄS MER
4. Leder en lyckad finansiering till en lyckad investering? : En studie om hur svenska equity crowdfundingföretag utvecklas efter en kampanj
Kandidat-uppsats, Södertörns högskola/FöretagsekonomiSammanfattning : Background: Small and medium-sized enterprises account for the majority of the companies in Sweden. After the financial crisis, external financing has become increasingly difficult and a new phenomenon has emerged called crowdfunding. LÄS MER
5. The True Benefits of Crowdfunding
Magister-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : Over the last decade, crowdfunding has become an important tool for entrepreneurs as an alternative source of funding. Defined as a method for entrepreneurs to raise funding from a group of individuals in return for an incentive, reward-based crowdfunding is the main focus of this study and particularly how entrepreneurs perceive the benefits of this form of crowdfunding and the unexpected benefits that they experience after completing a successful campaign. LÄS MER
