Sökning: "cultural myths"
Visar resultat 1 - 5 av 79 uppsatser innehållade orden cultural myths.
1. The Collective Unconscious in Neil Gaiman's Fairy Tales : The Motif of the Triple Goddess through Symbols and the Manifestations of the Anima Archetype
Uppsats för yrkesexamina på avancerad nivå, Karlstads universitetSammanfattning : Many recent studies confirm that the fantasy genre is based on ancient myths. Contemporary authors of fiction create new versions of myths, often using ancient “natural” and cultural symbols. Neil Gaiman is one of these tellers of modern myth. LÄS MER
2. Populärvetenskap mellan fakta, narrativ och desinformation : Diskursiva praktiker för ”science myth debunking” på Tiktok
Master-uppsats, Umeå universitet/Institutionen för kultur- och medievetenskaperSammanfattning : The overall aim of this study is to contribute to the understanding of how a pervasive digitalization and mediatization takes part in shaping and reshaping the relations between science and society and popular understanding of scientific epistemologies. In recent years, the prevalence of disinformation, fake news and conspiracy theories together with suggestions on how to combat this have come to characterize general discourses on knowledge, science, truth and digital media. LÄS MER
3. Exploring the Power of Narratives: Shaping Sustainable Consumption of Plant-Based Food
Kandidat-uppsats,Sammanfattning : Background: The current unsustainable situation of the seafood industry requires innovative solutions and there is an opportunity for companies to provide consumers with plant-based options which would enable them to eat seafood without harming the oceans. However, there are still several barriers keeping consumers from choosing plant-based products, such as limited knowledge, social norms, and cultural settings. LÄS MER
4. Hjälteresan genom tid och myt: En jämförelse av moderna filmer genom monomyten : En undersökning av hur filmer från dagens tid återspeglar och omformar klassisk mytologi genom monomyten
Uppsats för yrkesexamina på avancerad nivå, Södertörns högskola/LärarutbildningenSammanfattning : This thesis will look at the adaptation and transformation of classic mythology in modern movies through the lens of Joseph Campbells’s monomyth or “The Hero’s Journey.” The study delves into how contemporary films, like “Gods of Egypt,” “Clash of the Titans,” “Man of Steel,” and “The Wolverine,” utilize this archetypal narrative structure to craft the modern myths that resonate with the modern audiences. LÄS MER
5. A Guilt-free Guilty Pleasure - A Qualitative Study of Consumers’ Process of Coping with the Tension between Health and Hedonism
Magister-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : Title: A Guilt-free Guilty Pleasure: A Qualitative Study of Consumers’ Process of Coping with the Tension between Health and Hedonism Course: BUSN39 - Degree Project in Global Marketing Authors: Y Nhi Do & Georgia Kakaletri Keywords: Guilt-free Narratives, Healthism, Hedonic Food Consumption, Sensemaking, Cultural Branding, Identity Purpose: The purpose of this thesis is to explore the way consumers make sense of guilt-free narratives in the case of hedonic food consumption and how they cope with the tension between healthism-hedonism. Background: Most relevant studies in the field of food and health focus on psychological motives, and mainly follow a quantitative methodology, which lacks an in-depth analysis of the topic. LÄS MER
