Sökning: "customer contact"

Visar resultat 1 - 5 av 360 uppsatser innehållade orden customer contact.

  1. 1. Sociala mediers påverkan på Generation Z : En kvantitativ studie om vad som primärt påverkar Generation Z konsumenter på sociala medier vid val av varumärke

    Kandidat-uppsats, Södertörns högskola/Företagsekonomi

    Författare :Frida Furst; Oliver Lindh; [2023]
    Nyckelord :Påverkar; Konsument; Varumärke; Sociala medier; Lojalitet; Generation Z;

    Sammanfattning : Purpose: The purpose of the study is to identify how Generation Z consumers are influenced by social media when choosing a brand, as they are the only generation that has grown up with the internet as a given. The study also aims to investigate the consumer behaviors that Generation Z have on social media. LÄS MER

  3. 2. Orchestrating the service encounter in a digital era: How the presence of a greeting online service agent affects customers' experience of visiting a home electronics e-store

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Oskar Eskilsson; Elizabeth Lopez Alushkina; [2023]
    Nyckelord :Service encounter; Social presence; Mere presence; E-commerce;

    Sammanfattning : The service encounter is to an increasing extent being transported to an online context. Companies are more and more often trying to create an initial point of contact when a customer enters a website. LÄS MER

  4. 3. Hydrotaste

    Uppsats för yrkesexamina på grundnivå,

    Författare :Elenor Hansson; Olivia Falk; [2023]
    Nyckelord :Hydroponisk odling;

    Sammanfattning : This project involves a collaboration with the company Greeny Grow AB, which works with hydroponic cultivation of salad and microgreens. Today there are major problems with the trade of fruits and vegetables, where the problems involve large amounts of unnecessary flows of transformed resources such as soil and unnecessary space for cultivation. LÄS MER

  5. 4. Quality from the perspective of the internal customer : Internal service experience in a manufacturing industry company

    Magister-uppsats, Mittuniversitetet/Institutionen för kommunikation, kvalitetsteknik och informationssystem (2023-)

    Författare :Stina Enblom; Silvia Padovan; [2023]
    Nyckelord :customer experience; service quality; internal service quality; service profit chain; customer satisfaction; internal customer satisfaction; customer perceived value; kundupplevelse; servicekvalitet; intern servicekvalitet; service profit chain; kundnöjdhet; intern kundnöjdhet; customer perceived value;

    Sammanfattning : För att förbättra servicekvaliteten är kartläggning och mätning av kundupplevelse en viktig del av förbättringsarbetet. Detta är mestadels studerat ur den externa kundens perspektiv, och inte lika ofta ur den interna kundens. LÄS MER

  7. 5. Do estate-level characteristics generate unsafety? : Examining neighborhood and estate characteristics influence on perceived residential safety in Gothenburg

    Master-uppsats, Stockholms universitet/Statsvetenskapliga institutionen

    Författare :Madeleine Frisk Garcia; [2023]
    Nyckelord :Perceived safety; fixed effects; estate level effects; customer satisfaction surveys;

    Sammanfattning : Do estate and neighborhood characteristics influence perceptions of safety? Using data from a survey of residents living in municipal housing in Gothenburg, this paper argues that the spatial and social characteristics of a neighborhood vastly outpace the role of its socioeconomic and demographic composition, when it comes to accounting for the perceived safety of its residents. The dataset consists of survey data on residents’ perception of safety from 2013-2014 and 2016-2021 in Gothenburg linked with sociodemographic data at an estate level. LÄS MER