Sökning: "customer expectations"

Visar resultat 1 - 5 av 512 uppsatser innehållade orden customer expectations.

  1. 1. Konsumentbeteenden och hållbarhet. En kvalitativ studie av hur konsumentbeteenden påverkar hållbarhetsaspekterna av online försäljning av kosmetiska produkter, inklusive returer

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Smilla Seeger; Alice Svensson; [2024-02-12]
    Nyckelord :Consumer behaviour; digitalisation; cosmetics; returns; buyer-decision-progress; cognitive dissonance; secondary market;

    Sammanfattning : The ever-growing e-commerce brings many opportunities for society's consumers and businesses. Digitization has strongly contributed to these opportunities and has, among other things, facilitated the search for information and increased the range for the customer. LÄS MER

  2. 2. ”Är det detta du menar? – Nej, det är det verkligen inte!” En analys av konsumenters missnöje vid möten med chatbots i kundtjänst

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Annie Bolmgren; Emma Axelsson; Julia Krusell; [2024]
    Nyckelord :Keywords: Chatbots; customer service; service quality; dissatisfaction; frustration; Technology and Engineering; Business and Economics;

    Sammanfattning : Chatbots are increasingly being adapted as substitutes to humans in customer service. As the level of adoption increases, it becomes more important to understand the phenomenon of robots replacing humans – a new chapter in the rising digital world. LÄS MER

  3. 3. Leveraging Gamification for Increased Motivation in Mobile Applications : A Quantitative Study Using Self-Determination Theory & Service-Dominant Logic

    Magister-uppsats, Högskolan i Gävle/Företagsekonomi

    Författare :Alexander Fredriksson; Teemu Lahtinen; [2024]
    Nyckelord :Self-Determination Theory; Service-Dominant Logic; Motivation; Gamification; Mobile Services;

    Sammanfattning : Due to the increasing digitization of society, Gamification of services has become increasingly proliferated. Identifying and knowing how to manipulate the factors for successful implementation of gamification strategies is paramount. LÄS MER

  4. 4. Effektivisering av SAQ 5.0 för SME:s : Att möta utmaningarna inför SAQ 5.0 hos Företag X och svenska SME:s

    Kandidat-uppsats, Jönköping University/Tekniska Högskolan

    Författare :Alexander Aronsson; [2024]
    Nyckelord :Global changes; Sustainability regulations; Suppliers to the automotive industry; Documentation in sustainability; Policies and certifications; Global Automotive Sustainability Guiding Principles; Drive Sustainability; Self-Assessment Questionnaire SAQ ; SAQ 5.0; SAQ 4.0; Environmental and quality management systems; Gap analysis; SME Small and Medium-sized Enterprises ; Hållbarhetsregleringar; Leverantörer till fordonsindustrin; Dokumentering inom hållbarhet; Policys och certifieringar; Miljö- och kvalitetsledningssystem; Gap-analys; SME Små och medelstora företag ; SAQ 4.0; SAQ 5.0;

    Sammanfattning : The current global changes and regulations in sustainability have a direct impact on suppliers to the automotive industry. Therefore, it is crucial for suppliers to the automotive industry to proactively monitor developments to avoid risking their competitiveness. LÄS MER

  5. 5. Exploring servitization practices in the European Automotive industry: Cross-country case study between France and Sweden - A multiple case study

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Nathan Lambert; Kajsa Lindström; [2023-07-19]
    Nyckelord :servitization; automotive industry; mobility as a service; qualitative analysis; service-dominant business logic; technology; traditional manufacturers; external environment;

    Sammanfattning : This thesis contributes to the existing literature on servitization through a qualitative cross-country case study investigating the phenomenon in the automotive industry, focusing on the experiences of firms in France and Sweden. The current conceptualisation of servitization is limited in its ability to fully capture the complexity of the phenomena observed. LÄS MER