Sökning: "customers"

Visar resultat 1 - 5 av 8782 uppsatser innehållade ordet customers.

1. 1. Elektrifiering och lönsamhet i bilbranschen

   Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

   Författare :Erik Junkers; Jakob Nilsson; Arvid Trogen; [2024-03-06]
   Nyckelord :;

   Sammanfattning : The most prominent trend in the automotive industry right now is electrification. Consumers and global regulations force companies to offer more environmentally friendly alternatives to the fossil car. But sustainable development is not only about offering environmentally friendly alternatives. It must also be economically feasible. LÄS MER

3. 2. Exploring Automated Early Problem Identification Based on Diagnostic Trouble Codes

   Master-uppsats, Institutionen för tillämpad informationsteknologi

   Författare :Mathias Forsman; Yihan Yang; [2024-03-05]
   Nyckelord :Automotive Industry; Early Problem Identification; Diagnostic Trouble Code; Case Study; Laboratory Experiment ; Machine Learning; Linear Regression; K-means Clustering;

   Sammanfattning : In the current automotive industry, problem identification is a reactive process. It starts when the customer experiences a vehicle problem and goes to the workshop. Subsequently, all the problem-related data will be collected from the workshop and forwarded to the vehicle manufacturer. LÄS MER

4. 3. Är alla personuppgifter direkt eller indirekt känsliga? – Om yttergränserna för tillämpningen av artikel 9 i GDPR i ljuset av C-184/20 Etikosdomen

   Magister-uppsats, Göteborgs universitet/Juridiska institutionen

   Författare :Arad Aslrousta; [2024-03-05]
   Nyckelord :General Data Protection Regulation GDPR ; Article 9; Indirect; Indicative; Unambiguous; Sensitive; Personal data; Intellectual operation; Probability; Purposive approach; Contextual approach; The precautionary principle; Principle of proportionality; Freedom to conduct a business;

   Sammanfattning : In August 2022, the CJEU confirmed the existence of indirectly sensitive personal data, leaving critical questions unanswered. While certain data may unequivocally and indirectly disclose sensitive information, a vast amount of data can be used to indirectly deduce such sensitive data only through mere indication. LÄS MER

5. 4. Konsumentbeteenden och hållbarhet. En kvalitativ studie av hur konsumentbeteenden påverkar hållbarhetsaspekterna av online försäljning av kosmetiska produkter, inklusive returer

   Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

   Författare :Smilla Seeger; Alice Svensson; [2024-02-12]
   Nyckelord :Consumer behaviour; digitalisation; cosmetics; returns; buyer-decision-progress; cognitive dissonance; secondary market;

   Sammanfattning : The ever-growing e-commerce brings many opportunities for society's consumers and businesses. Digitization has strongly contributed to these opportunities and has, among other things, facilitated the search for information and increased the range for the customer. LÄS MER

7. 5. Mellan fri vilja och datadriven exploatering: En studie om drivkrafter, medvetenhet, makt och ansvar inom onlinecasinomarknaden

   Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

   Författare :Daniel Bengtsson; Lisa Hägglund; [2024-02-12]
   Nyckelord :marknadsföringsstrategier; onlinecasino; konsumentbeteenden;

   Sammanfattning : This essay examines the limits of marketing strategies in the online casino industry, focusing on how data-driven and advanced marketing practices influence consumer behavior and contribute to problematic gambling consumption. By observing the online casino industry, the study identifies how companies use sophisticated data analysis methods and psychological techniques to attract and retain customers, raising significant ethical and social issues. LÄS MER