Sökning: "douglas Karlsson"

Visar resultat 1 - 5 av 12 uppsatser innehållade orden douglas Karlsson.

  1. 1. The Art of Shielding Luxury Brands: Defensive Strategies for Success

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Carl Oscar Frithiof; Stefan Karlsson; Arvid Vesterberg; [2023]
    Nyckelord :Brand image; luxury brands; automotive industry; defensive; symbolism; Business and Economics;

    Sammanfattning : Abstract Title: The Art of Shielding Luxury Brands: Defensive Strategies for Success Seminar date: 2023-06-01 Course: FEKH29, Degree Project Undergraduate level, Business Administration, Undergraduate level, 15 University Credits Points (UPC) Authors: Arvid Vesterberg, Oscar Frithiof and Stefan Karlsson Advisor: Jon Bertilsson Key words: Brand image, luxury brands, automotive industry, defensive, symbolism Research question: What methods and strategies do companies with luxury brands in the automotive industry use to protect their brand image? Purpose: The aim of this paper is to examine more deeply how companies in the automotive industry with luxury brands work to protect their brand image. Furthermore, the survey also aims to examine how these companies deal with potential threats to the brand image, as well as to increase awareness of the importance of protecting the brand image. LÄS MER

  3. 2. Det heliga pillret: : En kvalitativ studie om symbolanvänding på incelforum

    Kandidat-uppsats, Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

    Författare :Daniel Karlsson; Emma Quennerstedt; [2023]
    Nyckelord :Incel; Blackpill; Bluepill; symbol; extremism; online-communities;

    Sammanfattning : Involuntary celibacy, abbreviated to incel, is an internet phenomena. The study aims to answer questions regarding how incels create distinctions both between themselves and others but also among themselves through their use of symbols. LÄS MER

  4. 3. Discipline and Order: Hostile architecture in Copenhagen

    Master-uppsats, Lunds universitet/Sociologi; Lunds universitet/Sociologiska institutionen

    Författare :Egill Karlsson; [2022]
    Nyckelord :Hostile architecture; Copenhagen; Sensory ethnography; Phenomenology; Order; Discipline; Social Sciences;

    Sammanfattning : Hostile architecture is a tool used to control and regulate behavior, individuals, and groups in public spaces. This research explores the use, purpose, and meaning of hostile architecture in Copenhagen. To explore the phenomenon, I conducted fieldwork and semi-structured interviews. LÄS MER

  5. 4. Ordning och oreda : En innehållsanalys av framställningen av den romska befolkningen i två svenska dagstidningar

    Uppsats för yrkesexamina på avancerad nivå, Högskolan i Halmstad/Akademin för lärande, humaniora och samhälle

    Författare :August Larsson; Carolina Karlsson; [2021]
    Nyckelord :romer; Mary douglas; innehållsanalys;

    Sammanfattning : The Romani people have, since their arrival in Europe during the turn of the last millennia, been the subject of stigmatization and hatred. Despite efforts to end discrimination against the Romani population, they remain one of the most stigmatized groups throughout Europe. LÄS MER

  7. 5. ICT Investment and the Effect on Economic Growth : A Comparative Study across Four Income Groups

    Kandidat-uppsats, Högskolan i Jönköping/IHH, Nationalekonomi

    Författare :Jennie Liljevern; Emil Karlsson; [2017]
    Nyckelord :Information and Communication Technologies; ICT Capital Services; Economic Growth; Income Groups;

    Sammanfattning : The purpose of this study is to investigate if growth in ICT investments affects output growth differently across four income groups. Our panel data analysis is based on a sample of 101 countries in the period 1995-2015, where we conduct an augmented Cobb-Douglas production function with GDP growth as dependent variable. LÄS MER