Sökning: "eco-labeling"

Visar resultat 16 - 20 av 34 uppsatser innehållade ordet eco-labeling.

  1. 16. Impact of green marketing on consumer buying behavior: The mediating role of environmental knowledge. : A quantitative study in the context of Pakistan

    Magister-uppsats, Mittuniversitetet/Avdelningen för ekonomivetenskap och juridik

    Författare :Basharat Ali; [2019]
    Nyckelord :Green marketing; consumer buying behavior; environmental knowledge; eco-labeling; green advertising; green branding;

    Sammanfattning : Green marketi ng is aimed at directing a company‘s efforts to undertake the processes of designing a product, its promotion, pricing, and distribution in a way that can help to protect the environment. The current study is aimed at investigating the influence of green marketing practices including eco-labeling, green branding and green advertising on consumer buying behavior in Pakistan which is a developing country. LÄS MER

  3. 17. Implementering av Svanenmärkning

    M1-uppsats, KTH/Byggteknik och design

    Författare :Saliba Zakaria; Ali Chahine; [2018]
    Nyckelord :Miljömärkning; Svanen; Kriteriedokument; Portalen; Åke Sundvall Byggnads AB; Sicklingen; Studentbostäder; Flerbostadshus; Nordisk Miljömärkning; Generation 3;

    Sammanfattning : Bygg- och fastighetsbranschens miljöpåverkan är ingen hemlighet. Enligt en undersökning som baserats på flertalet miljöindikatorer från Boverket motsvarade det årliga utsläppet av växthusgaser i genomsnitt 13 miljoner ton under perioden 2008–2011 Det och mycket annat har gjort att stora aktörer inom byggbranschen, däribland Veidekke och Skanska valt att ansluta sig till miljöcertifieringssystem som en medveten satsning för en mer skonsam miljö. LÄS MER

  4. 18. Consumers’ preferences towards eco-labeled products and purchase intention : The moderating effect of national culture

    Magister-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Kristina Checheleva; Tatiana Kucheryavenko; [2017]
    Nyckelord :Eco-labeling; eco-labeled product; consumer preferences; health care; environmental care; purchase intention; culture; cultural dimensions; moderating effect.;

    Sammanfattning : Eco-labeling is an important matter in the modern world, because of its relationship to the significant issues of the society, i.e. environmental and health care. More and more people pay great attention to the ‘green’ aspect of their lives. LÄS MER

  5. 19. Hållbara Hem - ett nytt miljömärkningssystem för småhus

    Kandidat-uppsats, Lunds universitet/LTH Ingenjörshögskolan vid Campus Helsingborg

    Författare :Felicia Löfgren; Hanna Olsson; [2017]
    Nyckelord :miljöcertifiering; certifieringssystem; miljö; småhus; Technology and Engineering;

    Sammanfattning : To form a building adapted to the environment and at the same time preserve land, water and other resources in a long term it has to fulfill some requirements. Requirements are set by international and national governing authorities. LÄS MER

  7. 20. False promise or promise with a fault : deciphering the effectiveness of eco-label governance in the german textile market

    Master-uppsats, Lunds universitet/LUCSUS

    Författare :Markus Zwick; [2016]
    Nyckelord :decision making; governance; product certification; textiles; eco-label; environmental label; sustainability science; Social Sciences;

    Sammanfattning : An understanding of the inherent effectiveness-potential of environmental product-labels is important because of the growing presence of these labels as governance regimes, especially in the textile market. The proper governance of eco-labels has the potential to assist with the transformation to more environmentally friendly consumption, but not enough is known about the inherent qualities that make a label effective or ineffective in communicating scientific environmental information. LÄS MER