Sökning: "elderly consumers"
Visar resultat 1 - 5 av 17 uppsatser innehållade orden elderly consumers.
1. Betaltjänstlagen och konsumentskyddet - Kan farmor känna sig trygg när bedragaren varit framme?
Kandidat-uppsats, Lunds universitet/Juridiska institutionen; Lunds universitet/Juridiska fakultetenSammanfattning : För att öka användningen av digitala betaltjänster, såsom BankID, inom Europeiska unionen (EU) tillkom andra betaltjänstdirektivet (PSD2) år 2015. I Sverige implementerades PSD2 genom tillskottet av kapitel 5a i Lag (2010:751) om betaltjänster. LÄS MER
2. Hard to reach energy consumers in Sweden
Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)Sammanfattning : The transition towards a sustainable and low-carbon future requires significant changes in energy behaviour among energy consumers. However, the question remains about how, by whom, and what changes are necessary to achieve this transition. LÄS MER
3. Risken att utveckla bukspottkörtelcancer, levercancer eller magcancer vid långtidsbehandling med protonpumpshämmare : Litteraturstudie som utvärderar säkerheten av att använda magsyrahämmande läkemedel
Kandidat-uppsats, Linnéuniversitetet/Institutionen för kemi och biomedicin (KOB)Sammanfattning : Gastric ulcer is defined as an open sore of the gastric mucosa or intestinal wall. It affects approximately 5-10% of the world population. The ulcers can be situated either in the lower region of stomach mucosa (gastric ulcer) or upper region of duodenum mucosa (duodenal ulcer). LÄS MER
4. Where did they go? : An explorative study on the marketplace absence of elderly consumers
Master-uppsats, Uppsala universitet/Företagsekonomiska institutionenSammanfattning : This thesis will explore the complex relationship between marketplace exclusion and symbolic resources mediated by the market, for older consumers who have traversed from a socio-cultural identity in the majority to stand on the periphery of consumption. Employing a Consumer Culture Theory influenced perspective and using Baudrillard critical theory of symbolic exchange and death as a lens of analysis, this thesis will utilize a psycho-social method to explore how and why older consumers find themselves excluded from the market. LÄS MER
5. An exploratory study on perceptions of personalised display ads online : A comparison of Swedish generations: Do consumers willingly surrender their privacy for the usefulness of personalised advertising?
Magister-uppsats, Högskolan i Jönköping/IHH, FöretagsekonomiSammanfattning : The Swedish consumers are concerned of their online privacy, while companies increasingly gather personal information with business intelligence (BI) technologies in order to customize online banner ads, among the favoured marketing techniques. Meanwhile, marketers treasure the opportunity to target individuals. LÄS MER