Sökning: "ethnocentrism"

Visar resultat 1 - 5 av 91 uppsatser innehållade ordet ethnocentrism.

  1. 1. Tröskeln till förståelse : En kvalitativ studie av högstadielärare i religionskunskaps didaktiska val i relation till etnocentrism i klassrummet

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för kulturvetenskaper (KV)

    Författare :Oskar Ottosson; [2024]
    Nyckelord :Etnocentrism; didaktik; tröskelbegrepp; religionskunskap; högstadiet;

    Sammanfattning : This thesis investigates the strategies junior high school teachers in religious education in southern Sweden use to counteract ethnocentrism in the classroom. It is accomplished by analysing semi-structured interviews with five teachers, using the didactic theory and threshold concept theory to delineate the strategies employed by the teachers. LÄS MER

  3. 2. Saudiarabien - Fotbollens nya Mecka : En kvalitativ textanalys av svensk och saudisk sportjournalistik

    Kandidat-uppsats, Jönköping University/HLK, Medie- och kommunikationsvetenskap

    Författare :Hugo Flygare; Oliver Willför; [2024]
    Nyckelord :sports journalism; sportswashing; Saudi Arabia; football; sportjournalistik; sporttvätt; Saudiarabien; fotboll;

    Sammanfattning : Football is the world's most practiced sport. Historically, countries worldwide have employed the positive attributes of sports as a means of propaganda to present a more favorable image of their nation to a global audience. Recently, countries such as Russia, China, Qatar, and now Saudi Arabia have been accused of sportswashing. LÄS MER

  4. 3. A Consumer Perspective on Reshoring Production: Insights from Sweden

    Magister-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Madeliene Hedin; Yajun Liang; Witt Gustaf; [2023]
    Nyckelord :Reshoring; Swedish Consumers; Purchase Intention; Brand Attitude; Social Acceptability; Perceived Social Responsibility;

    Sammanfattning : Background: Reshoring refers to the process of bringing back manufacturing activities from foreign countries to the home country. The phenomenon is receiving increasing attention from companies and academics for factors such as increasing labor costs in offshore locations, supply chain disruptions, and a growing preference for locally made products. LÄS MER

  5. 4. Från barnamörderska till omtyckt kejsarinna : En analys om Wu Zetian i media riktad till barn

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för kulturvetenskaper (KV)

    Författare :Hannah Brohlén; [2023]
    Nyckelord :Wu Zetian; Wu Zhao; Empress Wu; children´s literature; children´s media; Wu Zetian; Wu Zhao; Kejsarinna Wu; barnböcker; barnmedia;

    Sammanfattning : This thesis investigates and analyzes how Wu Zetian is portrayed in media directed at children. This thesis also plan to investigate how the portrayal of Wu Zetian in children´s media relates to academic literature. LÄS MER

  7. 5. Individual Ethnocentrism Effect on Purchase Intention : A Study of Swedish and Finnish Airline Consumers

    Magister-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Felix Stenberg; Joakim Bosved; [2023]
    Nyckelord :Ethnocentrism; purchase intention; national airlines; consumer perception; frequent fliers; gender; Swedish consumers; Finnish consumers;

    Sammanfattning : Abstract  Background: Due to recent geopolitical issues, ethnocentrism has had a noticeable rise. However, the effect of consumer ethnocentrism on purchase intentions has received little prior research. An especially noticeable lack of previous research is within intangible products such as services. LÄS MER