Sökning: "external shopping"

Visar resultat 1 - 5 av 63 uppsatser innehållade orden external shopping.

  1. 1. Identifying the Barriers to Pre-owned Fashion: A Consumer Perspective

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Alicia Larsson; Cajsa Schoultz; [2023]
    Nyckelord :Consumer Behavior; Pre-owned Shopping; Multichannel Retail; Business and Economics;

    Sammanfattning : Thesis Purpose: This study aims to enhance the understanding of factors that discourage consumers from buying pre-owned fashion in a multichannel retail setting. Methodology: Rooted in a qualitative and exploratory method, this study is further guided by an abductive approach. LÄS MER

  3. 2. The Versatile Touchpoint: User-generated content as a new touchpoint in the customer journey

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Valeria de Leon; Miranda Ånäs; [2023]
    Nyckelord :Customer journey; Social commerce; Brand publics; TikTok; Customer experience; Customer engagement; Netnography; Business and Economics;

    Sammanfattning : Purpose: The purpose of this study was to investigate how a new touchpoint has emerged due to the customers or potential customers sharing their customer journeys on social media through user-generated content. Methodology: This paper takes a qualitative approach where netnography research has been conducted to collect data on the social media platform TikTok. LÄS MER

  4. 3. How consumer behavior has changed in the north of Sweden : A qualitative study in the context of high food inflation

    Kandidat-uppsats, Umeå universitet/Företagsekonomi

    Författare :Shriya Kharel; Julia Kieri; Alicja Ziolkowska; [2023]
    Nyckelord :Consumer behavior; purchasing decision; inflation; increased food prices; grocery consumption;

    Sammanfattning : The aim of this study is to explore how residents of northern Sweden's consumer behavior regarding groceries has changed during a time of high inflation. As a result of the recent COVID-19 pandemic, as well as the war in Ukraine, the Swedish economy currently suffers from high inflation. The inflation rate in December of 2022 was at 12. LÄS MER

  5. 4. Urban Ergonomics - A study towards a smarter use of resources and space in external shopping centers in Sweden.

    Master-uppsats, Lunds universitet/Institutionen för arkitektur och byggd miljö

    Författare :Mutaz Al-abtah; [2022]
    Nyckelord :Shopping centers; Shopping; Circular economy; Urban transformation; Big-box retail stores; Urban ergonomics; Arts and Architecture;

    Sammanfattning : As a result of 20th-century car-centric planning, many urban districts had emerged designed to serve only one function. Different residential suburbs and trade areas were dispersed scattered within and outside the cities. This has led to more dependence on private cars to meet people’s daily needs. LÄS MER

  7. 5. Credit Modeling with Behavioral Data

    Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Jingning Zhou; [2022]
    Nyckelord :Credit modeling; Behavioral data; Feature engineering; Kreditmodellering; Beteendedata; Funktionsteknik;

    Sammanfattning : In recent years, the Buy Now Pay Later service has spread across the e-commerce industry, and credit modeling is inevitable of interest for related companies to predict the default rate of the customers. The traditional data used in such models are financial bureaus which include credit records bought from external financial institutions. LÄS MER