Sökning: "fashion media discourse"
Visar resultat 1 - 5 av 37 uppsatser innehållade orden fashion media discourse.
1. Re-picturing Afro People and Bodies Beyond Institutional Practices : Uncovering Meaning in Visual Counter-Narratives
Magister-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)Sammanfattning : The legacy of colonial representational logics and the increasing role of visual media cemented,on a wide scale, the image of Afro people in the visual now the discourse and underlyingassumptions of poverty, lack, need and helplessness. The thesis investigates the modes of visualcounter-narratives outside of International Development institutional practices. LÄS MER
2. Att hantera kriser på sociala medie r: Kriskommunikation och publikens reaktioner på TikTok - En fallstudie av Balenciagas krishantering
Kandidat-uppsats, Lunds universitet/Avdelningen för ABM, digitala kulturer samt förlags- och bokmarknadskunskapSammanfattning : This thesis centers around Balenciaga's controversy that spread in the fall of 2022. By examining statements published by Balenciaga and associated stakeholders, the study aims to review how the crisis was managed based on crisis management strategies. LÄS MER
3. Hållbar marknadskommunikation - Genuint ansvarstagande eller ett spel för galleriet? : En kritisk diskursanalys av H&M:s och Lindex:s hållbara marknadskommunikation
Kandidat-uppsats, Linnéuniversitetet/Institutionen för medier och journalistik (MJ)Sammanfattning : The climate crisis that the world is facing has resulted in a generally greater awareness about how climate friendly the products that we consume are. This has led companies all over the world to develop their sustainability marketing communication in order to attract consumers. LÄS MER
4. Trendig aktivism : En multimodal kritisk diskursanalys av Balenciagas marknadsföring av kollektionen Winter 22
Kandidat-uppsats, Umeå universitet/Institutionen för kultur- och medievetenskaperSammanfattning : Balenciaga was one of the most influential fashion brands of 2022. Due to the attention the brand gets in traditional and social media, and their tendency to address political issues during their fashion shows, I consider it relevant to analyse what the brand communicates ideologically. LÄS MER
5. Sorry to Burst Your Bubble : An analysis on how content by @thegirlslikeme organize resistance against anti-feminist narratives through humor and wellness fuelling participation in Nigerian feminist discourse on Instagram
Master-uppsats, Uppsala universitet/Institutionen för informatik och mediaSammanfattning : In this study, I look at the content and interpretation of posts by a feminist meme account on Instagram called @thegirlslikeme, from the perspective of a sample size of Nigerian female followers through a focus group discussion, along with a visual social semiotic analysis of the posts. This study set out to answer three research questions: i) How do the posts on TGLM use humor and wellness to portray feminism? ii) How is the content on TGLM challenging antifeminist narratives in a Nigerian context? And finally, iii) How do the Nigerian followers relate to the brand of feminism represented on TGLM? The theoretical approaches theories employed to help think through the data gathered in form of thematic blocks from the interview, and the textual and visual content are participatory culture, work of representation, and filter bubbles and echo chambers. LÄS MER
