Sökning: "fashion theory"

Visar resultat 1 - 5 av 349 uppsatser innehållade orden fashion theory.

  1. 1. Words are just words until they appear in action, right? - Sustainability reporting and its significance for customers in the Swedish fast fashion industry

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Clara Grönberg; Irma Weberg Ekelund; [2020-07-09]
    Nyckelord :Sustainability Reporting; Swedish fast fashion industry; CONI-model; Consumer preferences; Consumer perception; Environmental sustainability;

    Sammanfattning : Background and Problem: The awareness towards environmental sustainability has increasedrapidly both in society and among clothing companies’ stakeholders, e.g. the customers buyingtheir products. This awareness affects the fast fashion industry which is one of the most pollutingindustries. LÄS MER

  2. 2. Krishantering & styrning i modeföretag under kris - En kvalitativ fallstudie på ett svenskt modeföretag under pågående coronapandemi

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Anna Lundquist; Vjosa Morina; [2020-07-08]
    Nyckelord :Kris; krisprocess; ekonomistyrning; kontinuitetsplanering; organisationsstruktur; företagskultur; Crisis; crisis process; management control; organizational structure; organizational culture; continuity planning;

    Sammanfattning : The pandemic caused by the rapid spread of the coronavirus disease Covid-19 has devastatingeffects on public health and has led to worldwide lockdowns. Actions taken to stop the virusfrom spreading have resulted in a drastic decrease in sales for many companies. LÄS MER

  3. 3. Behind the Green Claims: A Critical Discourse Theory Approach - A study of the critical discourses derived from fashion brands green social media marketing

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Josefine Ericsson; Jacqueline Rudeke; [2020-06-23]
    Nyckelord :Discourse theory; green social media marketing; neoliberal governance; responsibilisation;

    Sammanfattning : MSc in Marketing and Consumption.... LÄS MER

  4. 4. Employer Branding – An ongoing Change and Translation - A qualitative article of how consultants translate their ideas of Employer Branding and act upon them in practice

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Cajsa Holm; Arlinda Pllana; [2020-06-22]
    Nyckelord :Employer Branding; Employer Branding Practices; Employer Value Proposition - EVP; Employer Branding Consulting; Translation;

    Sammanfattning : MSc in Management.... LÄS MER

  5. 5. Meanings of Clothing Consumption for Identity Construction - Comparing Fast Fashion and Slow Fashion Consumers for Sustainability Purposes

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Sara Georgsson; Johansson Hanna; [2020-06-16]
    Nyckelord :consumer culture theory; CCT; symbolic meanings; identity construction; sustainable consumption; fast fashion; slow fashion; clothing;

    Sammanfattning : MSc in Marketing and Consumption.... LÄS MER