Sökning: "fotbollsturnering"

Hittade 1 uppsats innehållade ordet fotbollsturnering.

  1. 1. Att skapa ett framgångsrikt idrottsevenemang : En kvalitativ studie om hur svenska idrottsevenemang skapar samt bibehåller en framgångsrik marknadsposition.

    Kandidat-uppsats, Pedagogiska institutionen

    Författare :Anna Karlsson; [2013]
    Nyckelord :sports events; football tournament; success; competitive; SWOT analysis; marketing mix; idrottsevenemang; fotbollsturnering; framgångsrik; konkurrenskraftig; SWOT-analys; marknadsföringsmix;

    Sammanfattning : What is it that makes some events so successful, while others do not achieve the same results? According to most researchers and writers there are several factors that must be achieved in order for events to distinguish themselves from the crowd and be successful, but what are those factors then? The study was aimed to investigating the factors that create a successful sporting event. One person from each of the six largest children's and youth football tournaments, participated in this qualitative interview study. LÄS MER