Sökning: "fully franchised form"

Hittade 1 uppsats innehållade orden fully franchised form.

  1. 1. Managing a Franchise in the Fully Franchised Form: A Case Study of a Franchise System's Shift from a Plural Form to a Fully Franchised Form

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

    Författare :Jonas Ericson; Martin Jallinder; [2012]
    Nyckelord :franchising; fully franchised form; plural form; management control systems; proportion of company-owned PCO ;

    Sammanfattning : Franchise theorists have failed to explore all possible organizational forms in a franchise system. The plural form has been the dominant topic of interest during the last two decades, while the fully franchised form has been marginalized to an unlikely future outcome. LÄS MER