Sökning: "green hotels"

Visar resultat 1 - 5 av 37 uppsatser innehållade orden green hotels.

  1. 1. Hotels in Sweden in the regard of green marketing

    Magister-uppsats, Södertörns högskola/Turismvetenskap

    Författare :Elza Jakovele; [2023]
    Nyckelord :green marketing; hotels; Sweden; managers; discourse; sustainability;

    Sammanfattning : Although marketing has been prevalent for many decades, the concept of green marketing remains relatively novel to both consumers and businesses. In the light of the evolving global climate, and escalating concerns regarding sustainability, businesses are compelled to explore new approaches. LÄS MER

  3. 2. Study On The Interaction Between Green Marketing Mix Element And Consumer Purchase Intention Of The Hotel Industry In Sri Lanka.

    Magister-uppsats, Umeå universitet/Företagsekonomi

    Författare :Harshani Kalahevithana; Chamilka Wickramasinghe; [2023]
    Nyckelord :Hotels; Tourism Industry; Green Marketing Mix; Consumer purchase intention; Sustainability; Product; Price; Place; and Promotion;

    Sammanfattning : The main purpose of this study is to evaluate the interaction between the green marketingmix elements and consumer’s purchase intention with reference to hotels in coastal beltin Sri Lanka. This study shows Green Product, Green Price, Green Distribution, andGreen Promotion influence consumer’s purchase intention. LÄS MER

  4. 3. Needed and wanted? The effects of Green Marketing on Customer Satisfaction in the hotel industry.

    Kandidat-uppsats, Umeå universitet/Företagsekonomi

    Författare :Maike Strube; [2022]
    Nyckelord :Green Marketing; Customer Satisfaction; Hotel Industry;

    Sammanfattning : The purpose of this study is to analyze if green marketing influences customer satisfaction significantly in the hotel industry in Umeå. Several green practices are tested to create an overall picture of the behavior on the market. These are Water Conservation, Energy Conservation, Waste Management, Food Management and Labeling. LÄS MER

  5. 4. Sustainability and waste sorting management in small scale hotels in Sri Lanka : A Minor Field Study in Sri Lanka

    Kandidat-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :ALEX SELLÉN STACKEGÅRD; RAGNA IVARSSON; [2022]
    Nyckelord :;

    Sammanfattning : Sri Lanka is a small island located on the tip of India in the Indian Ocean. Following the end of the civil war, Sri Lanka’s tourism numbers have increased drastically. Up until the pandemic, more and more tourists flocked to the island. LÄS MER

  7. 5. Blommor, bin och bostadsgårdar : en studie om attityder, kommunikation och deltagande vid etablering av ängsmark i urban miljö

    Master-uppsats, SLU/Dept. of Landscape Architecture, Planning and Management (from 130101)

    Författare :Felix Naroskin Havermark; [2022]
    Nyckelord :biologisk mångfald; ; ; ; ; ; ; ; urban ängsmark; attityder; deltagande; kommunikation; bostadsgårdar; äng; gräsmatta;

    Sammanfattning : Den ökande urbaniseringen kräver en mer hållbar stadsutveckling. Idag växer sig städerna större och kräver mer mark i anspråk, vilket utgör ett hot mot den biologiska mångfalden. LÄS MER