Sökning: "green purchasing behavior"

Visar resultat 1 - 5 av 44 uppsatser innehållade orden green purchasing behavior.

  1. 1. Waste or Want: Does processing have an effect on the desirability of upcycled food products? : a Swedish consumer acceptance study

    Master-uppsats, SLU/Department of Molecular Sciences

    Författare :Joséphine Lefrancq Fröjd; [2024]
    Nyckelord :Upcycled foods; food processing; consumer acceptance; contingent valuation method; consumer behavior;

    Sammanfattning : Food waste presents a significant obstacle to the food system’s transition to sustainability. With an ability to mitigate industrial food waste and its effects, the concept of upcycled food aims to safely adapt elements from the waste streams for human consumption by transforming them into ingredients to be used in novel ‘upcycled’ food products. LÄS MER

  3. 2. Mode, Medvetenhet och Miljö : Kvalitativ studie om Djerf Avenues hållbarhetskommunikation och dess påverkan på varumärkesidentitet.

    Kandidat-uppsats, Jönköping University/HLK, Medie- och kommunikationsvetenskap

    Författare :Emma Möller; Malin Leithe; [2024]
    Nyckelord :;

    Sammanfattning : AbstractAuthors: Emma Möller and Malin Leithe Title: Fashion, Awareness and Environment - Qualitative study on Djerf Avenue's sustainability communication and its impact on brand identity. Language: Swedish Pages: 56 By examining Djerf Avenue, an influencer-owned fashion brand, this qualitative study aims to explore the role of sustainability communication and its impact on female consumers' perceptions and attitudes. LÄS MER

  4. 3. Rekommendationers påverkan på konsumentbeteende : En kvantitativ studie av jämförelse mellan expert- och hållbarhetsrekommendationer inom livsmedelsbranschen

    Magister-uppsats, Karlstads universitet/Handelshögskolan (from 2013)

    Författare :Oscar Karlsson; Ludwig Ziegler; [2023]
    Nyckelord :Recommendations; Consumer Behavior; Decision-making Process; Congruence; Green Marketing; Authority; Rekommendationer; Konsumentbeteende; Beslutsprocess; Kongruens; Grön marknadsföring; Auktoritet;

    Sammanfattning : Previous research indicates that recommendations generally have a positive impact on consumer consumption, however, studies have primarily focused on industries such as film, dining and wine. This study examines the effects of various types of recommendations on consumer behavior within the food industry, where purchases tend to be routine and characterized by automated decision-making processes. LÄS MER

  5. 4. The Role of Transport Purchasing Companies in the Reduction of Freight Transport Emissions : The Opportunities and Barriers of Environmentally Friendly Freight Transport

    Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :Alva Lundgren; Ellen Haavikko; [2023]
    Nyckelord :Freight transport; green logistics; environmentally friendly logistics; sustainable freight transport; voluntary environmental targets; corporate carbon strategies; transport purchasing companies; PESTEL-analysis; Godstransporter; grön logistik; miljövänlig logistik; hållbara godstransporter; frivilliga miljömål; företags koldioxidstrategier; transportinköpande företag; PESTEL-analys;

    Sammanfattning : The freight transport industry accounts for a large and, moreover, an increasing share of the global greenhouse gas emissions. Despite this, previous studies point to the fact that freight transport purchasing companies (TPCs) do not take sufficient action to reduce emissions from the freight transports they buy. LÄS MER

  7. 5. The Green Road to Luxury : Insights into the Perceptions of Sustainability in the Minds of Luxury Car Consumers

    Master-uppsats, Linköpings universitet/Institutionen för ekonomisk och industriell utveckling; Linköpings universitet/Filosofiska fakulteten

    Författare :Valeriia Lastovetskaia; João Pedro Alexandre Versteegen; [2023]
    Nyckelord :Luxury marketing; consumer behavior; decision-making; new luxury perception; automotive luxury;

    Sammanfattning : Background The alarming speed of environmental degradation is enhancing the need to shift current production and consumption habits towards more sustainable ones. Luxury producers face the necessity to act following their responsibilities to stimulate sustainable sourcing, manufacturing, and marketing. LÄS MER