Sökning: "green trust"
Visar resultat 16 - 20 av 104 uppsatser innehållade orden green trust.
16. ”Maximum safety for you – minimum impact on nature” - En multimodal kritisk diskursanalys av Klättermusens hållbarhetskommunikation på Instagram
Kandidat-uppsats, Umeå universitet/Institutionen för kultur- och medievetenskaperSammanfattning : The climate crisis and the consequences that follow have forced humanity to explore the collective actions that must be taken to curb global warming. As a way to reduce ones carbon footprint, many choose to consume with greater care for the environment, and the interest for sustainable clothing has therefore significantly increased. LÄS MER
17. Do consumers assume that natural ingredients in skincare are more sustainable than synthetic ingredients? : A qualitative study on consumer behavior in regards to natural versus sustainable ingredients in skincare products
Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)Sammanfattning : The demand for sustainability in the cosmetics industry has gained significant attention inrecent years due to the growing environmental concerns and increased consumer awareness. Consumers are increasingly considering the environmental impact of their purchasing decisions, leading to a shift in attitudes towards greener consumption and driving the concept of green marketing. LÄS MER
18. LOCAL SOCIETAL CONTEXTS AND URBAN ENVIRONMENTAL SUSTAINABILITY: A Qualitative Comparative Analysis of 26 European Capital Cities
Master-uppsats, Göteborgs universitet/Statsvetenskapliga institutionenSammanfattning : Based on a sample of 26 European capital cities, this thesis performs a multi-value Qualitative Comparative Analysis to identify what combinations of local conditions facilitate or prevent the transition towards high urban environmental sustainability (UES). More specifically, it examines the conjunctural effect of cities’ relative wealth, the strength of local industrial interests, social trust levels, local climate vulnerability, and the ambitiousness of the national environmental policy context on their performance in the 2009 European Green City Index. LÄS MER
19. Konsumentens upplevelse av gröna hållbara åtaganden: Greenwash eller brainwash?
Kandidat-uppsats, Jönköping University/Högskolan för lärande och kommunikationSammanfattning : Greenwashing is considered a global issue and refers to a process of conveying false information and marketing about a company's products and how they are produced. Greenwashing in marketing will give consumers the belief that a company is more eco-friendly than it really is and leads to unsustainable claims. LÄS MER
20. Analysing Green Purchasing Behaviour Inconsistency : an example from voluntary carbon offset program
Master-uppsats, SLU/Dept. of EconomicsSammanfattning : This research investigates current and explores new factors contributing to green purchasing behaviour inconsistency using qualitative method and iterative grounded theory approach. Green purchasing behaviour inconsistency derived from the behaviour-attitude gap theory that occurs within different context of consumer behaviour cases, thus this research tries to answer: “What are the factors that cause green purchasing behaviour inconsistency?” using Voluntary Carbon Offset (VCO) program as an example. LÄS MER
