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1. The Usage of, and Attitude towards, Business Planning and Business Plans: A multiple Case Study
Master-uppsats, Göteborgs universitet/Graduate SchoolSammanfattning : This thesis addresses the ongoing debate about business planning and business plans in entrepreneurship literature. In universities all over the world, entrepreneurship classes teach students how to write a business plan, indicating a widespread assumption that both business planning and business plans imply venture success (Brinckmann et al, 2010). LÄS MER
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