Sökning: "idealized identity"

Visar resultat 1 - 5 av 12 uppsatser innehållade orden idealized identity.

  1. 1. Volunteer tourism as a transformative journey - “ It's something that they still have, that many have lost at home”

    Kandidat-uppsats, Lunds universitet/Institutionen för tjänstevetenskap

    Författare :Nathalie Regestad; Isabella Axelsson; [2023]
    Nyckelord :Voluntourism; existential authenticity; moral grandstanding; moral superiority; self-identity; the Other; exoticism; epiphany; epiphanic experiences.; Social Sciences;

    Sammanfattning : Volunteer tourism is an alternative form of tourism that is constantly increasing. The increase can be considered related to trends about social participation, environmental awareness and moral demands. LÄS MER

  2. 2. Victoria's Secrets försök till omprofilering : En fallstudie om att förändra ett varumärke

    Kandidat-uppsats, Södertörns högskola/Institutionen för samhällsvetenskaper

    Författare :Vendela Ström; Nathalie Bchara; [2023]
    Nyckelord :Brand identity; Brand image; Rebranding; Brand Legitimacy; Woke Washing; Advertising; Stereotypes; Representation; Victoria’s Secret; Semiotics; Varumärkesidentitet; Varumärkesbild; Omprofilering av ett varumärke; Varumärkeslegitimitet; Reklam; Stereotyper; Representation; Victoria’s Secret; Semiotik;

    Sammanfattning : A strong brand is a valuable asset for modern companies. Victoria’s Secret is an American lingerie company that has had a well established and successful brand for years. However, the company’s net sales and market share have been decreasing since 2016. LÄS MER

  3. 3. “Som student är det jättesvårt att ha en optimal profil. Du har inte så mycket att visa där förutom dina studier” : En kvalitativ studie om identitets- och rollskapande på LinkedIn i ett professionellt sammanhang

    Master-uppsats, Uppsala universitet/Institutionen för informatik och media

    Författare :Melissa Gutierrez Olguin; Caroline Lagergren; [2022]
    Nyckelord :identity creation; representation; social norm; recruitment process; LinkedIn; audience; role-playing; front-stage; back-stage; idealization; employer; employee; personal; professional; university students; users; representation; stigma; exchange capital; identitetsskapande; framställning; social norm; rekryteringsprocess; LinkedIn; publik; rollagerande; front-stage; back-stage; idealisering; arbetsgivare; arbetstagare; personligt; professionellt; universitetsstudenter; användare; framställning; stigma; utbyteskapital;

    Sammanfattning : Framväxten av sociala mediers etablering i samhället har bidragit till att individers dagliga användning har ökat. Det har resulterat i att användarbeteenden har förändrats och att sociala medieplattformar numera kan användas för att främja karriären. LÄS MER

  4. 4. Who are we and what do we measure? : A case study of the dynamic relationship between performance measurement and organizational identity

    Master-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Marcus Källgren; Adrian Vejbrink Kildal; [2022]
    Nyckelord :organizational identity; performance measurement system; performance management; identity-dynamics; PMS; HR; human resources; acquisition; change management; HR-metrics; employee reward system; evaluation; appraisal; organizational performance; employee performance; perception; tracking; monitoring; organizational culture; organizational control; medium; who we are; who we are as an organization; qualitative measurement; quantitative measurement; case study; life science; organizational members; shared understanding; we-ness; dynamic relationship; relationship; interrelationship; central; enduring; distinctive; CED; implications; identity-related; adjustments; top-down initiative; strategic initiative; strategic sensemaking; sensemaking; ideational; definitional; component; attributes; loose couplings; innovation; enhancing; reinforcing; guiding; stretching; enabling; challenging; threatening; constraining; R D; research; development; idealized identity; desired identity;

    Sammanfattning : Performance measurements have been described as a tool by which management can communicate expected standards of behavior as well as a shared meaning among members regarding the intended direction of the firm. In parallel, the organizational identity field relies on the premise that members can answer the question “who are we as an organization?” through a sense of shared understanding. LÄS MER

  5. 5. Mémoire de licence : La virilité et la domination masculine dans En finir avec Eddy Bellegueule

    Kandidat-uppsats, Högskolan Dalarna/Institutionen för språk, litteratur och lärande

    Författare :Patrik Petersson; [2021]
    Nyckelord :Eddy Bellegueule; virility; male dominance; patriarchy; homosexuality; Eddy Bellegueule; virilité; domination masculine; patriarcat; homosexualité;

    Sammanfattning : Ce mémoire présente une étude genrée du roman En finir avec Eddy Bellegueule de l´auteur Édouard Louis. L´oeuvre se construit comme un récit autobiographique dans lequel le narrateur décrit la construction de sa propre identité, celle d´un homme homosexuel, dans un environnement provincial enfermé dans des valeurs traditionnelles et patriarcales. LÄS MER