Sökning: "identity development"

Visar resultat 1 - 5 av 1128 uppsatser innehållade orden identity development.

  1. 1. Att bygga sin omgivning - Östersunds identitetsskapande och självpresentation

    Kandidat-uppsats, Göteborgs universitet/Institutionen för kulturvetenskaper

    Författare :Linnéa Johansson; Damir Skajko; [2019-05-16]
    Nyckelord :Östersund; democracy; history; urban development; marketing; demokrati; historia; stadsutveckling; marknadsföring;

    Sammanfattning : Målet med vår kandidatuppsats är att ge läsaren en inblick i Östersunds arbete med stadsutveckling och om kommunen förhåller sig till arbetet på ett demokratiskt och välfärdsinriktat sätt eller ej, samt hur staden förhåller sig till sin historia. Vår centrala forskningsfråga behandlar vilken identitet staden har skapat sig genom sin marknadsföring. LÄS MER

  2. 2. A Guideline for Conducting Form Analysis of Branded Products : The Development of a Design Guideline Framework for Product-Producing Companies in a Brand Management Context

    Master-uppsats, Linköpings universitet/Maskinkonstruktion; Linköpings universitet/Maskinkonstruktion

    Författare :Oskar Castillo Ellström; Tomas Andersson; [2019]
    Nyckelord :;

    Sammanfattning : This thesis presents the research and development of a framework for creating design guidelines, aimed towards product-producing companies as a part of a brand extension strategy. The thesis answers two research questions: RQ1: What strategies could be used to analyze visual form and product design as a part of a brand extension strategy for a product-producing company? RQ2: How can an existing visual brand identity be utilized during the product development process and redefined for new product categories? The thesis is divided into a literature review and a case application of the presented theories on a real-world product development process. LÄS MER

  3. 3. Stockholm’s Engine of Change: Cyclists Remaking Themselves and Their City

    Master-uppsats, Uppsala universitet/Institutionen för geovetenskaper

    Författare :Elena Peterlana; [2019]
    Nyckelord :collective action; cyclists; group identity; sustainable development; sustainable urban mobility; Stockholm;

    Sammanfattning : Today we are experiencing an urbanization process at a speed never acknowledged before. With mobilityaccounting for a considered share of the environmental impact of these expanding urban ecosystems, the bicycleassumes an increasing fundamental role in the framework of sustainable development. LÄS MER

  4. 4. Densification by Design

    Master-uppsats, Lunds universitet/Institutionen för arkitektur och byggd miljö

    Författare :Tony Nielsen; [2019]
    Nyckelord :urban design; urban planning; density; identity; urban character; spacemate; Utrecht; The Netherlands; sustainability; Arts and Architecture;

    Sammanfattning : In order to achieve sustainable development, there is perhaps not one strategy more often used in contemporary urban planning than density. Many cities have a dedicated densification strategy of their inner city, such as HafenCity in Hamburg or Älvstaden in Gothenburg. LÄS MER

  5. 5. A City of Heathy Mobility. Mixed method case study on development of sustainable bicycle mobility in Warsaw.

    Kandidat-uppsats, Lunds universitet/Sociologi

    Författare :Sandra Szynkowska; [2019]
    Nyckelord :sustainable transportation; development; bicycle; Warsaw; Social Sciences;

    Sammanfattning : The uncontrolled development of automotive transportation worldwide raised the urgency to promote sustainable transportation among European cities, whereas bicycle as the most sustainable alternative to cars has become a symbol of urban sustainability. The popularization of cycling trips is conducive to reducing congestion, noise, and pollution in cities. LÄS MER