Sökning: "importance of hotelS"

Visar resultat 1 - 5 av 52 uppsatser innehållade orden importance of hotelS.

  1. 1. A Developing Country’s Decision Making in Regards to Supplier Selection - A Multiple Case Study of the Hotel Industry in Bali

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Amanda Nygren; Wilma Pramberg; [2023-07-20]
    Nyckelord :Supplier selection; Sustainable supplier selection; Sustainable development goals; Reasoning behind decision making; Decision making; Triple Bottom Line; Theory of Planned Behavior;

    Sammanfattning : The importance of supply chain management as well as the incorporation of sustainability within supply chain management is agreed upon in existing literature. It is stated that “a company can only perform as well as it is allowed by its suppliers” (Rezaei et al., 2016, p.8165), which makes the supplier selection process evidently important. LÄS MER

  3. 2. Job Satisfaction - A Key Factor or Not for the Luxurious Hotels In Bulgaria?

    Kandidat-uppsats, Jönköping University/IHH, Företagsekonomi

    Författare :Viliana Miroslavova Borisova; Derin Kate McIntyre; Desislava Stoyanova Nenova; [2023]
    Nyckelord :job satisfaction; drivers and hinders; hotels; hospitality industry; employee satisfaction; Bulgaria;

    Sammanfattning : Background: Given the impact of job satisfaction on service quality and the value, job satisfaction holds significant importance in the hospitality industry. Understanding the drivers and hinders of job satisfaction is vital in an industry influenced by globalization and market competition. LÄS MER

  4. 3. Needed and wanted? The effects of Green Marketing on Customer Satisfaction in the hotel industry.

    Kandidat-uppsats, Umeå universitet/Företagsekonomi

    Författare :Maike Strube; [2022]
    Nyckelord :Green Marketing; Customer Satisfaction; Hotel Industry;

    Sammanfattning : The purpose of this study is to analyze if green marketing influences customer satisfaction significantly in the hotel industry in Umeå. Several green practices are tested to create an overall picture of the behavior on the market. These are Water Conservation, Energy Conservation, Waste Management, Food Management and Labeling. LÄS MER

  5. 4. The implementation of strategic CSR in small and medium-sized enterprises through leadership, communication, and decision-making processes : A qualitative study within the hotel industry

    Magister-uppsats, Malmö universitet/Institutionen för Urbana Studier (US)

    Författare :Cécile Marie Andrée Bru; Stella Hrvatin; [2022]
    Nyckelord :Strategic CSR Implementation; hotel industry; SMEs; leadership; decision-making; communication;

    Sammanfattning : This paper analyzes how Small and Medium-Sized Enterprises, SMEs in the hotel industry implement strategic Corporate Social Responsibility, CSR through the lenses of leadership, decision-making, and communication. Additionally, this research explores how the implementation differs between small and large hotel companies. LÄS MER

  7. 5. Konsten att skapa en stamgäst

    Kandidat-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Sara Nilsson; Rebecka Kullenberg; [2022]
    Nyckelord :house of brands; hotel and service industry; brand communication; relationship building strategies; strategic communication; co-creation; varumärkeskommunikation; relationsbyggande strategier; strategisk kommunikation; samskapande; Social Sciences;

    Sammanfattning : Denna studie syftar till att undersöka house of brands-strategin för varumärken inom hotellbranschen, samt att förstå de relationsbyggande strategierna bakom uppbyggnaden och kommunikationen av varumärkena. För att uppnå syftet med studien genomfördes en fallstudie med sju semistrukturerade intervjuer inom hotellgruppen ESS Group. LÄS MER