Sökning: "konsumentbettende"
Hittade 1 uppsats innehållade ordet konsumentbettende.
1. Den sämsta målgruppen att lura? : En studie av unga nyhetskonsumenters attityder till native advertising
Kandidat-uppsats, Umeå universitet/Institutionen för kultur- och medievetenskaperSammanfattning : With the increased volume of commercial content online, some news sites have adopted so-called native advertising on their websites to convey marketing messages more discreetly. As an increased share of advertising budgets is spent on this form of advertising this essay aims to examine its news consumer’s attitudes towards the phenomenon. LÄS MER
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