Sökning: "maja vilic"

Hittade 2 uppsatser innehållade orden maja vilic.

1. 1. The Online Luxperience - Discovering luxury cosmetics consumption online

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Andrea Fenel; Maja Vilic; [2014-12-05]
   Nyckelord :e-commerce; luxury cosmetics; consumer motivation online;

   Sammanfattning : The luxury industry is evolving quickly, and the most recent trend amongst luxury retailers is to expand their product range to include a cosmetics line. Meanwhile, the luxury consumer has turned to the web and an increasing amount of young women are using the Internet to purchase their beauty products. LÄS MER

3. 2. The art of fashionable branding - the success of the Swedish fashion brand COS-

   Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

   Författare :Fanny Bengtsson; Maja Vilic; [2012-06-18]
   Nyckelord :Fashion; Retail Industry; Branding; COS; H M Group;

   Sammanfattning : .... LÄS MER