Sökning: "management strategy"

Visar resultat 16 - 20 av 3743 uppsatser innehållade orden management strategy.

  1. 16. Creating the world's most sustainable and attractive travel destination. A content analysis of sustainable place brand identities in Southern Sweden

    Master-uppsats, Institutionen för tillämpad informationsteknologi

    Författare :Douglas Berglund; Katherine Driscoll; [2023-11-22]
    Nyckelord :place brand identity; place branding; sustainability; content analysis;

    Sammanfattning : This study examines how the place brand identities of seven Destination Management Organisations (DMOs) in southern Sweden guide their sustainable tourism communication. With the importance of sustainability becoming clear, interest in sustainable place branding is growing rapidly in scholarly and professional contexts. LÄS MER

  2. 17. THE ROLE OF VALUE CREATION IN SUSTAINABLE PRODUCT SERVICE SYSTEM IMPLEMENTATION: A CASE STUDY ON LYNK & CO’S SUBSCRIPTION MODEL

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Carl Provén; Noel Skoglund; [2023-09-22]
    Nyckelord :Product-Service Systems; PSS; Value Creation; Servitization; Strategic Management;

    Sammanfattning : This study contributes to the research field of strategic management by increasing the understanding of how value creation motives impact sustainable outcomes of PSS in the automotive industry, through a case study of Lynk & Co’s Product Strategy Team and their subscription model. The study has been conducted with a grounded theory approach, focusing on the exploratory nature of inductive reasoning. LÄS MER

  3. 18. ATTRAHERA OCH BEHÅLLA REKRYTERARE - En kvantitativ undersökning inom rekryteringsbranschen om vad medarbetare uppskattar hos arbetsgivare

    Kandidat-uppsats, Göteborgs universitet / / Institutionen för sociologi och arbetsvetenskap

    Författare :Johanna Kalered Martinsson; Thyra Svensson; [2023-09-13]
    Nyckelord :Employer Branding; Employer Value Propositions; Generations; Human Resource Management; Talent Attraction;

    Sammanfattning : This study aims to investigate which employer value propositions, EVPs, are valued most highly by employees in the recruitment industry. The study's purpose is further extended to examine whether generational differences can be observed in the evaluation of EVPs. A quantitative approach with a questionnaire survey was used. LÄS MER

  4. 19. Incorporation of climate effects in marine spatial planning. Possible Climate Refugia on the Swedish West Coast Based on Two Climate Scenarios

    Master-uppsats, Göteborgs universitet/Institutionen för marina vetenskaper

    Författare :Eric Strömberg; [2023-08-11]
    Nyckelord :Climate Refugia; Climate Change; Representative Concentration Patterns; Marine Spatial Planning; Geographical Information Systems; Temperature; Salinity; Marine Management; Swedish West Coast;

    Sammanfattning : Climate change poses a significant threat to the survival and distribution of marine species and habitats. Identification and conservation of climate refugia have emerged as a strategy to safeguard vulnerable habitats and promote species resilience. LÄS MER

  5. 20. A Developing Country’s Decision Making in Regards to Supplier Selection - A Multiple Case Study of the Hotel Industry in Bali

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Amanda Nygren; Wilma Pramberg; [2023-07-20]
    Nyckelord :Supplier selection; Sustainable supplier selection; Sustainable development goals; Reasoning behind decision making; Decision making; Triple Bottom Line; Theory of Planned Behavior;

    Sammanfattning : The importance of supply chain management as well as the incorporation of sustainability within supply chain management is agreed upon in existing literature. It is stated that “a company can only perform as well as it is allowed by its suppliers” (Rezaei et al., 2016, p.8165), which makes the supplier selection process evidently important. LÄS MER