Sökning: "market based"

Visar resultat 1 - 5 av 9913 uppsatser innehållade orden market based.

  1. 1. Framtidens investeringar Presterar fondrobotar bättre än konventionella fonder och marknadsindex?

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Albin Axelsson; Johan Andersson; [2024-03-06]
    Nyckelord :Robo-advisor; returns; risk level; conventional funds; market index; financial metrics.;

    Sammanfattning : The introduction of the study begins by describing robo-advisors and their progression in the market, where several investors are starting to utilize robo-advisors. The rapid development of robo-advisors challenges traditional investment alternatives, thereby adding an additional dimension of choices for investors. LÄS MER

  2. 2. KOMMODIFIERING AV KROPPSAKTIVISMEN. En kvantitativ och etnografisk innehållsanalys av svenska kroppsaktivsters innehåll på Instagram

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Clara Nicklasson; [2024-03-04]
    Nyckelord :Kommodifiering; kroppsaktivism; influencers; influencer marketing; Instagram; postfeminism; nyliberalism;

    Sammanfattning : Throughout the history, women have been exposed to and affected by normative ideals concerning their appearance and body-size. As an opposition to this, certain political movements have evolved and grown, like body- and fat activism, to challenge the current destructive ideals. LÄS MER

  3. 3. Är ledarsidorna partipressens sista andetag?

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation; Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Svante Alling; Ebba Lundgren; Anna Sandlin; [2024-02-28]
    Nyckelord :Ledarsidor; Lars Nord; partipress; Aftonbladet; Expressen.; Editorial pages;

    Sammanfattning : In the following study the subject of party press within the editorial pages will be researched. The aim of this thesis is to investigate whether papers with different political and ideological standings prioritize subjects differently yet also see how they value different political parties and politicians. LÄS MER

  4. 4. Real vs Reel: Drivers of Consumer Engagement in Online Brand Communities. A Netnographic Study on Red Bull’s Facebook Brand Page

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Moa Lind; Malin Morup; [2024-02-12]
    Nyckelord :Consumer engagement; online brand communities; social media; netnography; authenticity; disengagement; relationship marketing;

    Sammanfattning : Online brand communities contribute to companies by being a digital extension of the brand, enabling a diversified complementary market, and constituting a driving marketing force through consumer engagement. However, with great opportunities comes also great responsibilities, and its challenges. LÄS MER

  5. 5. Konsumentbeteenden och hållbarhet. En kvalitativ studie av hur konsumentbeteenden påverkar hållbarhetsaspekterna av online försäljning av kosmetiska produkter, inklusive returer

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Smilla Seeger; Alice Svensson; [2024-02-12]
    Nyckelord :Consumer behaviour; digitalisation; cosmetics; returns; buyer-decision-progress; cognitive dissonance; secondary market;

    Sammanfattning : The ever-growing e-commerce brings many opportunities for society's consumers and businesses. Digitization has strongly contributed to these opportunities and has, among other things, facilitated the search for information and increased the range for the customer. LÄS MER