Sökning: "market research case"

Visar resultat 1 - 5 av 2881 uppsatser innehållade orden market research case.

  1. 1. KOMMODIFIERING AV KROPPSAKTIVISMEN. En kvantitativ och etnografisk innehållsanalys av svenska kroppsaktivsters innehåll på Instagram

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Clara Nicklasson; [2024-03-04]
    Nyckelord :Kommodifiering; kroppsaktivism; influencers; influencer marketing; Instagram; postfeminism; nyliberalism;

    Sammanfattning : Throughout the history, women have been exposed to and affected by normative ideals concerning their appearance and body-size. As an opposition to this, certain political movements have evolved and grown, like body- and fat activism, to challenge the current destructive ideals. LÄS MER

  3. 2. Utilization of digital technologies in internationalization processes. A case study of high-tech SMEs in Sweden

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Jakob Funck; Marcus Schöneman; [2024-02-13]
    Nyckelord :Digitalization; Internationalization; SME;

    Sammanfattning : This thesis explores the role of digitalization in the internationalization process of Swedish Small and Medium-sized Enterprises (SMEs). In today's global economy, digitalization has become increasingly important for firms to remain competitive. LÄS MER

  4. 3. Powering Tomorrow - Implementation of Battery Energy Storage System in today's Power Grid

    Master-uppsats, Lunds universitet/Produktionsekonomi

    Författare :Henrik Ramström; Krenar Gerxhaliu; [2024]
    Nyckelord :Battery energy storage system; Technology strategy; Resource based view; Technology acquisition; Technology life cycle; Virtual power plant; Value proposition; Ancillary services; Energy market; Innovation; Product development; Technology and Engineering;

    Sammanfattning : Title Powering Tomorrow - Implementation of Battery Energy Storage System in today's Power Grid Authors Henrik Ramström and Krenar Gerxhaliu Supervisor Ingela Elofsson, Dept. of Production Management, Faculty of Engineering, Lund University Maricruz Bravo, Flower Infrastructure Technologies AB Background We are currently undergoing a transition in the industrial development, taking place globally. LÄS MER

  5. 4. The role of social media in small and medium - sized restaurant businesses : A case study from Östersund, Sweden

    Master-uppsats, Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Författare :Sameera Prasanna Rodrigo; [2024]
    Nyckelord :Social media; SMEs; Restaurant business; RBV theory;

    Sammanfattning : Background: Social media has revolutionized the restaurant industry, and it plays a significant role by changing and offering new ways to engage with restaurant customers and build stronger customer relationships, market their products and services, and acquire new customers, manage restaurant reputation, enhance brand awareness, and stay competitive in an increasingly digital world. Even though some restaurants recognize and utilize the potential of social media to deliver the above benefits, still there are some restaurants that have outdated social media accounts or completely inactive in social media. LÄS MER

  7. 5. Effective Digitization in Brownfield Factories : A conceptualized model for technology transfer to brownfield production factories through smart factory lab

    Master-uppsats, KTH/Produktionsutveckling

    Författare :Harshavardhan Gajanan Naik; [2024]
    Nyckelord :Digitalization; Industry 4.0; Technology Transfer; Virtual Training; Browneld Factories; Process;

    Sammanfattning : The exploration of Smart Factories and Industry 4.0 technologies has indeed sparked curiosity and interest in the industrial world. The potential of these advancements to revolutionize manufacturing processes, enhance efficiency, and drive innovation is immense. LÄS MER