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Visar resultat 1 - 5 av 17 uppsatser som matchar ovanstående sökkriterier.

  1. 1. ”Nej, lilla gumman, så fungerar det inte här” - En kvalitativ intervjustudie om tjänstemäns upplevelser av tystnadskultur inom kommunala verksamheter

    Kandidat-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Siri Richert; Moa Bynke; [2021]
    Nyckelord :tystnadskultur; härskartekniker; tjänstemän; kommunala verksamheter; intern kommunikation; medarbetartystnad; tematisk analys; intervjustudie; Social Sciences;

    Sammanfattning : The experience of a culture of silence among officials in municipal workplaces in Sweden has been a debated topic for the last few years. Swedish officials have a unique position in municipalities where they both must be unpolitical and at the same time contribute objective facts to the decision-making process. LÄS MER

  3. 2. From Global to Regional - how Political Communicators made sense of Covid-19 Crisis. Evidences from 2020 Italian Regional Elections

    Master-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Francesco Maria Parente; [2021]
    Nyckelord :Social Sciences;

    Sammanfattning : Described as a “paradigm shift” event (Michelson, 2020), the Covid-19 pandemic is challenging all humans activities worldwide. Such disruptive event can be labelled as a crisis, which is described as an episode of uncertainty threatening high priority goals (Sellnow & Seeger, 2013). LÄS MER

  4. 3. Place branding and the case of social inclusion: a place made of people for the people

    Master-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Anna Snellman; [2017]
    Nyckelord :place branding; residents; symbolic interactionism; political framework of a place; communication; democracy; human rights; Social Sciences;

    Sammanfattning : This master thesis examines disabled residents’ roles as citizens in a place branding process within the political framework of a place. This is in line with the resident approach in a political context within the research field of place branding. LÄS MER

  5. 4. Meningsskapande på lokal nivå - Det förebyggande arbetet mot våldsbejakande extremism ur ett PR-perspektiv

    Master-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Ida Walderlo; [2017]
    Nyckelord :strategisk kommunikation; PR; våldsbejakande extremism; meningsskapande; organisation; Social Sciences;

    Sammanfattning : Sensemaking within communications theory is underestimated in its ability to explain complex nowadays societies. This master thesis examines the internal organisation of the preventive work against violent extremism at local level in Sweden. LÄS MER

  7. 5. The State of the Art in PR Evaluation

    Master-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Hanna Stensson; [2017]
    Nyckelord :Public relations; Evaluation; Value; Agency settings; Consulting; Professionalisation; Practitioner perspective; Sweden; Social Sciences;

    Sammanfattning : As the boundaries between different communication disciplines blur, PR experts are forced to operate in increasingly competitive business environments. They are pressured to prove the usefulness of their activities in measurable terms. LÄS MER