Sökning: "media and communications studies"

Visar resultat 1 - 5 av 79 uppsatser innehållade orden media and communications studies.

  1. 1. Digitala marknadskommunikationer i startup-företag : En kvalitativ studie om hur startup-företag i södra Sverige använder digitala marknadskommunikationer för att stärka relationen till intressenter.

    Kandidat-uppsats, Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Författare :Jacob Petersson; [2022]
    Nyckelord :Startup companies; digital marketing; media channels; brand; stakeholders.; Startup-företag; digital marknadsföring; mediekanaler; varumärke; intressenter;

    Sammanfattning : Abstract Title: Digital marketing communications in startup companies Author: Jacob Petersson Supervisor: Olga Rauhut Kompaniets Keywords: Startup companies, digital marketing, media channels, brand, stakeholders. Problem formulation: What marketing communication do startup companies use today in digital forums and how important is it for the relationship with the stakeholders? Purpose: The study will investigate digital marketing communications for startup companies in southern Sweden. LÄS MER

  2. 2. Instagram och länsmuseerna : En undersökning av de svenska länsmuseernas användande av Instagram

    Master-uppsats, Uppsala universitet/Institutionen för ABM

    Författare :Ellinor Vejlens; [2022]
    Nyckelord :Museology; County Museums; Social Media; Instagram; museologi; länsmuseer; sociala medier; Instagram;

    Sammanfattning : This study examines the use of Instagram by the Swedish County Museums through the perspective of museum professionals in charge of the museums’ Instagram accounts. The purpose of the study is to find out how and why the Swedish County Museums use Instagram. LÄS MER

  3. 3. Invasion & kommunikation - En kvalitativ studie av den svenska och finska försvarsmaktens kommunikation på Instagram sedan kriget i Ukraina.

    Kandidat-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Felicia Thiers; Zana Rrecaj; [2022]
    Nyckelord :Försvarsmakter; Krig; Instagram; Retorik: Semiotik; Strategisk kommunikation; Social Sciences;

    Sammanfattning : On February 24, 2022, Russia invaded Ukraine, changing world history. The aim of this study is to conduct a comparative analysis of how the Swedish and Finnish armed forces communicate regarding the war in Ukraine and further present their organization on Instagram since the Russian invasion of Ukraine. LÄS MER

  4. 4. Data centers and Indigenous sovereignty : Data center materialities, representation and power in Sápmi/northern Sweden

    Master-uppsats, Södertörns högskola/Institutionen för kultur och lärande

    Författare :Satenik Sargsyan; [2022]
    Nyckelord :data center; Indigenous; Sámi; Sami; contrapuntal; digital infrastructure; Sápmi; Sapmi; Sweden;

    Sammanfattning : From “disguised and concealed” (Parks and Starosielski 2015) in nature to more recent, select attempts at “visible, accessible, environmentally friendly” (Holt and Vonderau 2015), data centers are the backbone of the digital infrastructure. Studies of data centers continuously help develop media and communications studies in understanding the role of media infrastructure, representations of imaginaries of the cloud; social, political and economic realities embedded in data, and issues of power, agency and resistance against the backdrop of increased global concerns for the environment and greening practices, built into the discourse of tech companies. LÄS MER

  5. 5. A qualitative study about employee’s perceptions of remote work due to the Covid-19 pandemic

    Master-uppsats, Uppsala universitet/Institutionen för informatik och media

    Författare :Agnes Eriksson; [2022]
    Nyckelord :Remote work; Covid-19; Employees; Organizational communication; Organizational culture; Public sector organization; Sweden;

    Sammanfattning : The aim of the study is to study how the employees at a public sector organization have perceived the implementation of mediated communications during remote work, due to Covid-19. This studies the current situation of the transition in time which made it possible to include both the remote work and current state in which restrictions regarding remote work are lifted. LÄS MER