Sökning: "melina amel sayyah"

Hittade 2 uppsatser innehållade orden melina amel sayyah.

1. 1. The role of Networking in Internationalization - The case of Swedish fashion firms’ internationalization

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Melina Amel Sayyah; Karl Rydberg; [2019-08-08]
   Nyckelord :Networks; Networking; Internationalization; Foreign market entry; Fashion firms; Fashion industry; Sweden;

   Sammanfattning : Research has shown that networking is a crucial factor for successful internationalization of firms. The role of both formal and informal networks has been stressed as essential to access networks abroad. LÄS MER

3. 2. Internationalization through E-commerce within the Fashion Industry. A case study of Swedish fashion companies’ e-commerce abroad

   Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

   Författare :Sara Nilsson; Melina Amel Sayyah; [2017-08-29]
   Nyckelord :;

   Sammanfattning : E-commerce has evidently created new ways of conducting business and it could be argued that e-commerce has erased all national borders, adding a new dimension to the process of internationalization. The phenomenon of e-commerce is especially visible within the fashion industry. LÄS MER