Sökning: "movie economy"

Visar resultat 1 - 5 av 7 uppsatser innehållade orden movie economy.

  1. 1. Movie Theatres in an Experience Economy: A quantitative study of how additional experience to a movie theatre visit impact emotions and attitude from the consumers' perspective

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Tova Geiger; Linn Saadon; [2021]
    Nyckelord :Experience; Emotions; Attitude; Corporate Social Responsibility; Personality;

    Sammanfattning : With the present changes in the film industry, and the experience economy at hand, it is of interest for the movie theatres to develop new ways to enable people to watch movies. This quantitative study explores how additional experience to a movie theatre visit can affect emotions and attitudes. LÄS MER

  3. 2. Cars in Sweden's Cinema & Television : AI-Guided Research of Automobiles in Sweden’s Images from 1950-1980

    Magister-uppsats, Stockholms universitet/Filmvetenskap

    Författare :Maximilian Steck; [2021]
    Nyckelord :archive; AI; cars; cultural memory; digital humanities; film; New Cinema History; object detection; speech recognition; Swedish film; oil crisis; H-Day; Archiv; Künstliche Intelligenz; KI; Filmwissenschaft; Medienwissenschaft; Film; Schweden; Schwedischer Film; Auto; Repräsentation; Wilde Erdbeeren; arkiv; artificiell intelligens; svensk film; bil; minne; representation; oljekris; dagen H; Smultronstället; 映画学; スウェデン; スウェデンの映画; AI; 車; 歴史; オイルショック; 野いちご; ダゲン・H;

    Sammanfattning : This research project centers around cinematic and societal representation of the automobile in post-war Swedish cinema and television. Due to political neutrality during World War II, Sweden’s economy benefited from an extensive surplus immediately after Germany’s capitulation in 1945. LÄS MER

  4. 3. Avverkning av sitkagranar i Skottland

    Kandidat-uppsats, SLU/School for Forest Management

    Författare :Arvid Zackrisson; [2015]
    Nyckelord :slutavverkning; skördaraggregat; kortfilm;

    Sammanfattning : The purpose of this study is to explain the problem with low growing branches on sitka spruce, making it hard to do timber harvesting in Scotland and how different forest equipment companies have solved the problem with solutions for a example a double pair of delimbing knives. This study is a part of the examination in the Forest Management Programme ( Bsc level) at the Swedish University of Agricultural Sciences located in Skinnskatteberg, Sweden. LÄS MER

  5. 4. The communication of Greenpeace. Campaign strategies of non-profit organisations and their effectiveness regarding the public using the example of Greenpeace

    Magister-uppsats, IT-universitetet i Göteborg/Tillämpad informationsteknologi

    Författare :Charlotte Sievers; [2013-09-17]
    Nyckelord :;

    Sammanfattning : Campaigns and communication are all around us nowadays. The launch of a new product, the marketing for a new movie or the next election: Campaigns reach out to the public and try to bring the desired message across. LÄS MER

  7. 5. How Do Movie Producers Identify the Genre Shifting Trend?

    Master-uppsats, Internationella Handelshögskolan

    Författare :Xinri Fu; Xiaoyue Yao; [2010]
    Nyckelord :consumer preference; movie genre; Lancaster s theory;

    Sammanfattning : Genre is a very important characteristic for movies and generates utility for the audience, therefore, it is very useful for producers and investors to study the correlation between annual genre performance and consumer preference of the audience. How are genre elements reflecting the audience’s taste every year? Does it change over time and does this change have a pattern? With Lancaster’s characteristic consumption theory as an approach, we explored the balance and shifting trends of the popularity of genre elements, thus providing guidance and predictions for the producers and investors for decision making reference. LÄS MER