Sökning: "nasjonalt merkevare"
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1. Den Store Folkefesten : En undersøkelse av Norges image skapt av NRK dokumentaren ”Hurtigruten, minutt for minutt”
Kandidat-uppsats, Karlstads universitet/Institutionen för geografi, medier och kommunikationSammanfattning : The purpose of this study is to examine how Norway's image has been created by the information communicated in the TV-documentary "Hurtigruten, minute by minute". Using consumers acting as agents the information about Norway has been passed on in the form of re-representation on Twitter and Trip Advisor. LÄS MER
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