Sökning: "national image"

Visar resultat 1 - 5 av 347 uppsatser innehållade orden national image.

  1. 1. National Heroes, Digital Soldiers, Vulnerable Children and all the Others: A Critical Discourse Analysis of Videos Communicating the QAnon Conspiracy Theory

    Master-uppsats, Göteborgs universitet/Institutionen för kulturvetenskaper

    Författare :Cecilia Gatenheim; [2024-02-23]
    Nyckelord :conspiracy theory; far-right; emotions; video analysis; discourse analysis;

    Sammanfattning : This thesis analyses the making of Us and Them in videos communicating the QAnon conspiracy theory, which have been circulating on online social forums. For this purpose, Multimodal Critical Discourse Analysis is used, together with Sara Ahmed’s cultural theory of emotions. LÄS MER

  3. 2. “(Wo)man, Life, Freedom” : en flermetodsstudie om representationen och gestaltningen av nyhetskällor i Al Arabiya och Al Jazeera under protesterna i Iran 2022 & 2023

    Kandidat-uppsats, Lunds universitet/Journalistik

    Författare :Johanna Rydgren; Ellen Rosenkvist; [2024]
    Nyckelord :Mahsa Amini; Woman; life; freedom ; gender studies; representation; Social Sciences;

    Sammanfattning : This essay examines articles published on the English editorial websites of Al Arabiya and Al Jazeera that discuss the protests that have taken place in Iran following the death of Mahsa Zhina Amini. The study is based on the framing theory, the gender theory, and the theory on “primary definers”. LÄS MER

  4. 3. Skandalkyssen i fotbolls-VM : En kvalitativ innehållsanalys av kriskommunikationen i Rubiales tal 2023.

    Kandidat-uppsats, Jönköping University/HLK, Medie- och kommunikationsvetenskap

    Författare :Emma Karlström; Moa Lundman; [2024]
    Nyckelord :Kriskommunikation; Image repair theory; Makt; Luis Rubiales; #MeToo;

    Sammanfattning : The study examines the crisis communication of football personality Luis Rubiales in relation to the media-covered scandal that occurred during the 2023 Women's World Cup when the Spanish women's national team emerged victorious. During the medal ceremony, Luis Rubiales, the then-president of the Spanish Football Federation, took hold of player Jennifer Hermoso's head and kissed her on the mouth. LÄS MER

  5. 4. FÖRVALTNING AV KULTURHISTORISK MILJÖ UNDER TRE PERIODER En fallstudie av Tjolöholms Slott

    Kandidat-uppsats, Göteborgs universitet/Institutionen för kulturvård

    Författare :Ellinor Hellborg; [2023-11-07]
    Nyckelord :Cultural heritage; tourism; development; management;

    Sammanfattning : This study focuses on Tjolöholm Castle, which was built at the turn of the 20th century in Sweden, a time marked by innovation and significant changes in social interaction. The purpose of the study is to examine the management of the property during three different periods of significant change, in order to understand how its function and value are prioritized. LÄS MER

  7. 5. A comparative study: How are European fast-fashion and high-end fashion brands adapting their marketing strategy for the Japanese market?

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Amanda Hansson; Tobias Stenström; [2023-06-28]
    Nyckelord :: luxury fashion; budget fashion; Japanese fashion; marketing mix; Japanese culture; consumer behavior;

    Sammanfattning : The study investigated how European fashion brands adapt their marketing strategies to the Japanese market. The culture in Japan differs from Europe, in which advertisements, commercials and other promotional tools risk getting misinterpreted or perceived as offensive. LÄS MER