Sökning: "negative campaigning"

Visar resultat 1 - 5 av 18 uppsatser innehållade orden negative campaigning.

  1. 1. BALLOT STRUCTURE, DISTRICT MAGNITUDE AND ENVIRONMENTAL POLICY STRINGENCY. A Quantitative Study of OECD Countries

    Master-uppsats, Göteborgs universitet/Statsvetenskapliga institutionen

    Författare :Thi Thu Le; [2024-01-18]
    Nyckelord :ballot structure; open-list proportional representation; environmental policy; personal vote; district magnitude;

    Sammanfattning : The role of the electoral rules, and the ballot structure more specifically, in determining environmental policy outcomes has received minimal attention in the literature. This paper contributes to this gap by analyzing the environmental policy consequences in proportional representation (PR) systems with different ballot designs. LÄS MER

  3. 2. “Gilla om du vill ha en valrörelse som handlar om sakfrågor istället för smutskastning” - En kvantitativ innehållsanalys om negativa kampanjer på politiska partiers Instagram

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Isabel Lindén; Elin Rasmusson; Cornelia Sahlin; [2023-03-10]
    Nyckelord :Instagram; politisk kommunikation; negativa kampanjer; framing; priming; personalisering;

    Sammanfattning : Executive summary The political strategic communication that involves mapping the opponent's weaknesses and aiming criticism towards the opponent can be found far back in time. How this criticism has been applied is something that has varied, but the phenomenon is often referred to as negative campaigning. LÄS MER

  4. 3. Five Decades of Negative Campaigning : Describing and Explaining the Use of Policy and Trait Attacks in Swedish Parliamentary Elections 1970-2022

    Master-uppsats, Uppsala universitet/Statsvetenskapliga institutionen

    Författare :Melvin Hidesäter Bredell; [2023]
    Nyckelord :;

    Sammanfattning : In this thesis, I examine whether there has been an increase in negative campaigning and trait attacks in Sweden, and whether some of the drivers of negative campaigning found in the United States two-party system - that is, the factors that motivate parties or candidates to attack their opponent’s policies or character traits - are active likewise in the Swedish multi-party system. Based on the results of a quantitative content analysis of Swedish parliamentary election manifestos 1970-2022, I conclude that there has been no increase in negative campaigning and trait attacks in Sweden. LÄS MER

  5. 4. Jakten på politiskt engagemang: En kvantitativ innehållsstudie om hur politiska partier skapar engagemang på sociala medier

    Kandidat-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Alexandra Gummesson; Filip Ramdén; [2022]
    Nyckelord :strategic communication; political communication; engagement; Instagram; political communication on social media; negative campaigning; emotional campaigning; simplification; quantitative content analysis; party communication; Social Sciences;

    Sammanfattning : Engagemang på sociala medier inom politisk kommunikation är ett aktuellt forskningsområde för strategisk kommunikation. I det digitala samhället finns det starka incitament för partier att skapa ett högt engagemang på sociala medier för att nå ut med sina politiska budskap. LÄS MER

  7. 5. “THE GOOD, THE BAD AND THE UGLY” The Ethnographic Content Analysis of the Negative Political Ads in the Post-Soviet Hybrid Democracy

    Master-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Tamar Samkharadze; [2021-09-13]
    Nyckelord :Negative Campaigning; Attack ads; Post-Soviet; Hybrid democracy; Personalization of Politics; Ethnographic Content Analysis;

    Sammanfattning : Research in field negative campaigning has demonstrated an anglophone nature. Little is known about strategies of negativity beyond American and the Western European scope. LÄS MER