Sökning: "nipasi siddique"

Hittade 2 uppsatser innehållade orden nipasi siddique.

  1. 1. Leadership in Tech Startups - An Explorative Multi-Case Study on the Enactment, Distribution, and Evolution of Leadership in Five Swedish Companies

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Författare :Nina Gyllström; Nipasi Siddique; [2014]
    Nyckelord :Tech Startups; Leadership; Distribution; Leadership Crisis; Stockholm;

    Sammanfattning : This thesis examines the research question: How is leadership evolved, enacted and distributed in tech startups? Tech startups, defined as newly established companies developing and commercializing online solutions and aiming at international markets, is an important and growing phenomenon globally as well as in Sweden. The failure rate among these companies is however high and one factor reported to lead to failure is fallacies of leadership. LÄS MER

  2. 2. Övervikts påverkan på kundmötet

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Victor Forsgren; Nipasi Siddique; [2012]
    Nyckelord :overweight; customer interaction; customer satisfaction; match-up; stigma;

    Sammanfattning : The use of thin and attractive models to promote companies' products is widespread among marketers. This is true even for companies whose products have little or no association with beauty or body weight. LÄS MER