Sökning: "online risks"

Visar resultat 1 - 5 av 206 uppsatser innehållade orden online risks.

  1. 1. The language of risk: A quantitative study on the effects of presentation format in risk communication

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Andreas Lidin; Daniel Mira; [2024]
    Nyckelord :Risk Communication; Numeracy; Presentation Format; Natural Frequencies;

    Sammanfattning : Consumers are faced with everyday decisions requiring understanding and interpretation of risks and probabilities. One area where the importance of good risk communication is particularly salient is in modern healthcare where shared medical decision making is a central feature. LÄS MER

  3. 2. Reputation Management in a Digital Age : How start-ups control their online reputation

    Kandidat-uppsats, Karlstads universitet/Handelshögskolan (from 2013)

    Författare :Fanny Jacobsson; Lo Meh Paw; [2024]
    Nyckelord :Online Reputation Management; Brand Equity; Startups; Image;

    Sammanfattning : Background: With digitalization, the increased use of the World Wide Web and social media combined with the aware and engaged costumer, the conditions of reputation management are also evolving (Beal & Strauss, 2008; Jones et al., 2009). LÄS MER

  4. 3. “VEM FAN KÖPER EN BDSM-NALLE TILL SIN DOTTER?” En kvalitativ intervjustudie om mammors attityd till barn som exponeras på Instagram

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Emma Wiberg; Heidi Byrman Andersson; [2023-03-10]
    Nyckelord :Mediemoral; Sharenting; Parasociala Relationer; ABC-modellen; Barnarbete; Integritet; Influencer; Instagram; Sociala medier; Barn;

    Sammanfattning : Executive summary Over the past few decades, the digital landscape has grown and become increasingly common in our everyday lives. Not least to publish, inspire and update others about our life on social media. And for some, life also includes the role of being a mother, perhaps one who is proud to show off their children on social media. LÄS MER

  5. 4. Navigating the Risks of Dark Data : An Investigation into Personal Safety

    Magister-uppsats, Linnéuniversitetet/Institutionen för informatik (IK)

    Författare :Anshu Gautam; [2023]
    Nyckelord :Dark data; Hidden data; Big data; Unstructured data; Missing data; Privacy; Cybersecurity; Personal data; Data storage; Consumer protection;

    Sammanfattning : With the exponential proliferation of data, there has been a surge in data generation fromdiverse sources, including social media platforms, websites, mobile devices, and sensors.However, not all data is readily visible or accessible to the public, leading to the emergence ofthe concept known as "dark data. LÄS MER

  7. 5. From Elite to Everyone: How User-Generated Content Democratizes Hermès and Challenges Its Exclusivity

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Lovisa Smedmark; Karin Forslund; [2023]
    Nyckelord :Luxury brand perceptions; Brand awareness; Commodity theory; Self-brand association; Brand attitudes; User-generated content; Luxury brand management; Business and Economics;

    Sammanfattning : The purpose of this thesis is to add to existing research and create a deeper understanding regarding the influence of online narratives on luxury brand attitudes. The research aims to explore how luxury brands are portrayed by social media users, in order to gain a cohesive understanding of its effect on the attitudes that are formed towards the brand. LÄS MER