Sökning: "online shopping navigation"

Visar resultat 1 - 5 av 14 uppsatser innehållade orden online shopping navigation.

  1. 1. The effect of navigability on e-commerce for students

    Kandidat-uppsats, Linköpings universitet/Institutionen för datavetenskap

    Författare :Wilma Petersson; Anna Kärrlander; Erik Bertilsson; Erik Hjalmarsson; Lukas Floberg; Martin Stenström; Per Melin; Viktor Valfridsson; [2023]
    Nyckelord :navigability; navigation; second-hand; web-shop;

    Sammanfattning : The consumer trend towards sustainable purchasing habits online has increased due to the environmental impact of the clothing industry. While second-hand shopping is a popular option, it is often avoided due to the perceived inconvenience. LÄS MER

  3. 2. Inclusiveness of autistic consumers in E-commerce : An exploratory study on the inclusiveness for consumers on Autism Spectrum Disorder

    Kandidat-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Författare :Anwaar Naser; Laura Trandafir; Asterios Varsamidis; [2023]
    Nyckelord :Autism; ASD; niche; consumer; inclusiveness; e-commerce; website design;

    Sammanfattning : Date:2023-05-31Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society, and Engineering, Mälardalen University Authors: Anwaar Naser, Laura Maria Trandafir and, Asterios Mastorokostas Varsamidis Title: Inclusiveness of autistic consumers in the E-commerce Supervisor: Stylianos Papaioannou Keywords: Autism, ASD, niche, consumer, inclusiveness, e-commerce, website design. Research question: How is the inclusivity of ASD consumers addressed in online shopping? Purpose: The purpose of this thesis is to analyse the online shopping experience of consumers with autism to identify opportunities for e-commerce businesses to create more inclusive websites. LÄS MER

  4. 3. Direct to Consumer Business Model : Establishing Guidelines for Online D2C Customer Experience

    Master-uppsats, Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Författare :Sofia Hillerborn; Maja Eriksson; [2022]
    Nyckelord :D2C Business Model; Decision-making Process; E-Commerce; Online Customer Experience;

    Sammanfattning : The main objective of this study was to contribute to direct-to-customer (D2C) companies on the Swedish market by establishing guidelines. Despite the growing use of the model, there is meager research of its success factors. Through the investigation of the apparel and aligned industry, customer insights of components were collected. LÄS MER

  5. 4. Upplevelsen av e-handelns hittbarhet : En kvalitativ studie om global och lokal navigation avseende UX och hittbarhet

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för informatik (IK)

    Författare :Sara Berggren; Beatrice Tham; [2022]
    Nyckelord :Navigation; UX; Findability; E-commerce; Information Foraging; Navigation; Användarupplevelse UX ; Hittbarhet; E-handel; Informationssökning;

    Sammanfattning : Detaljhandeln har under en längre tid gjort en förflyttning från fysiska butiker till internetbaserad handel, så kallad e-handel. Sedan år 2020 har e-handeln ökat med 60 procent som följd av coronapandemin. LÄS MER

  7. 5. What about online store software solutions? : An evaluation study comparing the administrative side of two online store software solutions with criteria from web design, usability and online shopping.

    Kandidat-uppsats, Karlstads universitet/Handelshögskolan (from 2013)

    Författare :Paulina Blomfeldt Olah; [2022]
    Nyckelord :Online store software solution; Online store; Webshop; Online shopping; Web pages; Usability; Web design.;

    Sammanfattning : Online stores today need to be attractive to compete on the rapid growing market of online businesses. Standardized online store software solutions sold from IT companies to small businesses are also growing making it easier for anyone creating an online store. LÄS MER