Sökning: "oversea study"

Visar resultat 1 - 5 av 9 uppsatser innehållade orden oversea study.

  1. 1. A quantitative research on what are the potential preferences that make Swedish furniture attract Vietnamese consumers – IKEA as a case study.

    M1-uppsats, Jönköping University/JIBS Entrepreneurship Centre

    Författare :Vy Nguyen; Nhu Nguyen; [2022]
    Nyckelord :IKEA; product values; social value; aesthetic values; functional values; consumption value; customer perception.;

    Sammanfattning : Background:  In recent years, the Swedish furniture industry has recorded many significant successes and increased its influence in the world furniture market with a high proportion of products being used for export purposes and the intensifying popularity of Sweden-originated furniture brands. Among these, IKEA is the most renowned company. LÄS MER

  3. 2. Challenges faced by Chinese Brands in Internationalisation – Taking ‘Anta’ as an Example.

    Kandidat-uppsats,

    Författare :Fu Luomanni; Yang Liying; Wu Lisuichao; [2022]
    Nyckelord :Brand Internationalisation; Internationalisation; Anta company; Sportswear; China; MNEs; MNCs.;

    Sammanfattning : Background: Since the Go Global policy in 1999, Chinese firms have been growing and expanding exponentially in the global market. The internationalisation of Chinese firms has attracted not only business partners, policy makers but also researchers with their unconventional process and method. LÄS MER

  4. 3. Value Proposition in Oversea Study Agency industry - A case study of Huashi oversea study agency

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Jingwen Du; [2020-10-12]
    Nyckelord :oversea study; value creation; value proposition; value proposition canvas;

    Sammanfattning : Background and purpose: With globalization development, education cooperation and competition among countries are becoming more and more frequent, which makes many students want to go abroad for further study to learn more professional knowledge. China is a country with the largest number of students studying abroad, promoting the development of oversea study agencies. LÄS MER

  5. 4. The Impact of Third-Party Payment on Traditional Banking Industry in China

    Magister-uppsats, Lunds universitet/Ekonomisk-historiska institutionen

    Författare :Bing Lai; [2019]
    Nyckelord :Third-party payment; Finance innovation in China; Challenge of traditional banking; non-interest income profitability; finance regulation; Business and Economics;

    Sammanfattning : The payment method is under transition making the world step into a digital and mobile oriented chapter. With the development of integration between internet technology and financial functions, China expects to have a large number of mobile payments from its citizens as a result of the population size. LÄS MER

  7. 5. Developing sustainable freight transportation -Primary barriers encountered when freight intensive companies implement and develop sustainable oversea freight transportation in Europe

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Eric Lindh; Jacqueline Rudeke; [2018-06-26]
    Nyckelord :Sustainability; sustainable development; freight transportation; internal- and external barriers; overcoming barriers;

    Sammanfattning : Transportation is a key factor in today’s society, since it enables trade and thereby foster our economy. However, it also generates negative externalities, which leads to increasing global temperature and an indirect GDP related cost. LÄS MER