Sökning: "owner-managers"
Visar resultat 1 - 5 av 16 uppsatser innehållade ordet owner-managers.
1. How companies use social media marketing to acquire new customers in times of crisis
Magister-uppsats, Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turismSammanfattning : There is little doubt that crises have a major impact on both companies and humanity. However, the picture is less clear when it comes to what challenges small- and medium-sized enterprises (SMEs) have to overcome when facing the crisis. Regulations and recommendations of the government are influencing the challenges to conduct business for SMEs. LÄS MER
2. Innovative behavior of tourism micro-firms in the time of Covid-19 : Exploring the major factors that drive tourism innovations amid Covid-19 in a micro-firm context within the Swedish tourism sector
Magister-uppsats, Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknikSammanfattning : This study investigates tourism micro firms’ innovative behavior amid the time of global pandemic Covid-19 within the geographical context of Dalarna County in Sweden. Moreover, this study explores the major factors that drive tourism micro firms for innovation during the pandemic. LÄS MER
3. Looking Good and Feeling Green : Exploring drivers and barriers to sustainability initiatives in Swedish fashion SMEs
Magister-uppsats, Uppsala universitet/Företagsekonomiska institutionenSammanfattning : With growing concern around the fashion industry’s socio-environmental impact, the industry has come under intense scrutiny by researchers as well as stakeholders. Research on the industry’s negative impact has focused largely on large, international enterprises, failing to recognize the role of small and medium enterprises. LÄS MER
4. The black box of human resources: The effect of high performance work systems on organizational commitment, work engagement and intention to leave
Uppsats för yrkesexamina på avancerad nivå, Umeå universitet/FöretagsekonomiSammanfattning : Employee attrition is a critical issue for organizations as retaining the best professional talent and controlling the costs linked to losing and employing new employees is a costly process. This is especially true for small and medium-sized enterprises that have limited resources and where every individual employee is a big part of the collective effort of the company. LÄS MER
5. The Differentiation of Uppsala Independent Bookstores Based on Servicescape Theory
Master-uppsats, Uppsala universitet/Industriell teknikSammanfattning : The study examines how independent bookstores differentiated themselves from other bookstore retailers, to satisfy their customer needs and then to achieve customer engagement. The research proposes two questions as following: How do independent bookstores in Uppsala differentiate themselves in the book retailing industry? How do customers engage with independent bookstores? In order to answer these questions, qualitative research method was employed in this study. LÄS MER