Sökning: "political advertisement"
Visar resultat 6 - 10 av 53 uppsatser innehållade orden political advertisement.
6. Reklamidentifiering och medverkansansvar vid marknadsföring på sociala medier
Kandidat-uppsats, Lunds universitet/Institutionen för handelsrättSammanfattning : Internet usage and social media have exploded in recent years, which has brought about a change to advertising. Social media has become a place full of recommendations and inspiration, but also a workplace for influencers who promote various products and services. LÄS MER
7. Du gamla, du trygga, du fria : Bruk av nostalgi i svensk politik 2010-2022
Master-uppsats, Karlstads universitet/Institutionen för samhälls- och kulturvetenskap (from 2013)Sammanfattning : This master thesis is concerned with nostalgia and the uses of nostalgia in Swedish politics. Nostalgia as a political tool has been used to great effect through out the western world in the last decades, with the most notable examples being for instance Donald Trump’s presidential campaign in the USA or the success of Brexit in the United Kingdom. LÄS MER
8. REKRYTERING AV KOMMUNDIREKTÖRER : En empirisk studie av offentliga värden i platsannonser
Kandidat-uppsats, Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskapSammanfattning : The essay aims to empirically examine which public administration values that are used when recruiting municipal directors, with a focus on whether job advertisements contain a comprehensive picture of this important public mission, which can contribute to suitable people applying for this type of position. The purpose is limited to the following questions, which we intend to construct a theoretical framework around in order to be able to answer at a later stage: • Which public values are prominent in job advertisements for the recruitment of municipal directors and which values appear to a limited extent or not at all? • How are public values formulated in job advertisements for municipal directors in the form of word choice and reasoning? • What does the process look like in the creation of job advertisements for municipal directors? Recruiting well in terms of presenting from the beginning a comprehensive picture of the values and tasks of the position is important; especially in public administrations as employment affects the social-, political-, and economic parts of society. LÄS MER
9. INSTAGRAM SOM ARENA FÖR POLITISK REKLAM
Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikationSammanfattning : In today’s society, we see advertisement everywhere. Personal-targeted advertising has also grown larger because of the information-gathering of users' personal data, in order to design advertising that will suit the individuals interests. Ahead of the upcoming election this autumn, political advertising has made rapid progress. LÄS MER
10. Up next: Recommended for you by YouTube : A case study analysis on the implications of YouTube’s advertising-based business model on the US 2016 presidential elections.
Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)Sammanfattning : The information technology revolution has completely changed the world economy. This industry that has revolutionized many aspects of social life, created an incredible amount of jobs, and generated an enormous amount of wealth, has been growing exponentially fast since the beginning of this century. LÄS MER