Sökning: "pro-environmental consumption"

Visar resultat 11 - 15 av 39 uppsatser innehållade orden pro-environmental consumption.

  1. 11. Influencing consumer behavioural intentions: Reducing household water consumption

    Master-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Daria Granina; [2022]
    Nyckelord :Emotional and Rational Communication; Advertising Appeals; Intention to Behave Sustainably; Message Tailoring; Persuasive Sustainability Communication; Strategic Communication; Elaboration Likelihood Model; ELM; Theory of Planned Behaviour; TPB; Social Sciences;

    Sammanfattning : Although the topic of sustainability communication has been extensively studied since the 1970s, there remain gaps and contradictions, e.g. the effectiveness of communication strategies for influencing individual pro-environmental behaviour change. LÄS MER

  2. 12. NUDGING TOWARDS A CIRCULAR ECONOMY- An empirical study on the effects of nudging

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Anton Fürle; Klara Paulsson; [2021-06-30]
    Nyckelord :nudging; Moral nudge; Circular Economy;

    Sammanfattning : The transition to a Circular Economy serves an important role in reaching sustainable consumption and production patterns to mitigate global warming. In this thesis, we explore how nudging can promote pro-environmental behaviour to enable a circular transition. LÄS MER

  3. 13. Sustainable Consumption Intention and Behavior of Chinese Consumers on Children’s Apparel: A Behavioral Reasoning Theory Perspective

    Master-uppsats, Lunds universitet/Centrum för öst- och sydöstasienstudier

    Författare :Yuan Gao; [2021]
    Nyckelord :Sustainable consumption; Children s apparel; Intention-behavior gap; Behavioral reasoning theory; Pro-environmental beliefs and values; Social Sciences;

    Sammanfattning : The thesis aimed to explore what factors influenced Chinese consumers’ sustainable consumption intention and behavior with regard to children’s apparel. Regarding sustainable consumption, numerous previous studies found consumers were becoming more environmentally conscious and showing positive attitudes towards sustainable consumption. LÄS MER

  4. 14. Mindfulness for sustainable consumption behaviour - inisghts into consumer culture

    Master-uppsats, Uppsala universitet/Institutionen för geovetenskaper

    Författare :Lena Kadel; [2021]
    Nyckelord :mindfulness; mindful consumption; pro-environmental behaviour; impulsivity; decision-making; behavioural regulation; sustainable development;

    Sammanfattning : A large body of research implies that modern human behaviour threatens various life – sustaining resources. The excessive consumption patterns of resources by humans has been identified as one of the main causes of the environmental crisis. LÄS MER

  5. 15. Food For Thought: Can Nudging On Food Products Reduce Carbon Footprint?

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för nationalekonomi

    Författare :Eugénie de Jong; Carl Widstrand; [2021]
    Nyckelord :Nudge; Meat consumption; Greenhouse gases; Online experiment;

    Sammanfattning : In addressing ways to reduce greenhouse gas emissions related to private consumption, we test whether nudging can be used to influence Swedish consumers' food choices in a more sustainable direction - that is, reducing their meat and fish consumption. We design two pro-environmental nudge schemes that speak to different decision-making processes: one cognitive and one affective. LÄS MER