Sökning: "product centric to customer centric"

Visar resultat 1 - 5 av 31 uppsatser innehållade orden product centric to customer centric.

  1. 1. Konsumentcentrerad innovation – den hemliga kryddan inom livsmedelsindustrin : Hur en livsmedelsproducent kan blir mer konsumentcentrerad i sin produktutveckling

    Master-uppsats, Linköpings universitet/Industriell ekonomi

    Författare :Viktor Storsved; Oscar Säfström; [2023]
    Nyckelord :Innovation; open innovation; business model; value creation; service logic; customer centric innovation; food producer; product development; food industry; Innovation; konsumentcentrerad innovation; affärsmodell; värdeskapande; produktutveckling; livsmedelsindustrin; livsmedel; öppen innovation; producent; livsmedelsproducent;

    Sammanfattning : Matbranschen är en bransch där få stora innovationer sker. Under de senaste åren har marknaden sett en kraftig utveckling av återförsäljares egna varumärken vilka konkurrerar ut befintliga produkter från livsmedelsproducenter genom deras billigare pris. LÄS MER

  2. 2. Exploring Circular BESS for the Commercial and Industrial Sector: A customer-centric perspective

    Master-uppsats, Lunds universitet/Internationella miljöinstitutet

    Författare :Luca Schumann; [2023]
    Nyckelord :BESS; Circular Economy; Circularity strategies; Customer journey; Digital enabler; Earth and Environmental Sciences;

    Sammanfattning : In recent years, battery energy storage systems (BESS) have gained prominence as a key technology enabling much needed electricity grid flexibility while simultaneously providing distinct value to its end-users. With the anticipated increase of residual value holding used batteries from mobility applications entering the market, more and more companies are looking to construct BESS offers around these second-life batteries in an attempt to unlock the potential of circular business offers. LÄS MER

  3. 3. Servitization in a Heavy Equipment Company: A business model perspective

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Fabiola L. Larco Caro; Asmaa Mohyadin Mahamed; [2022-08-18]
    Nyckelord :Servitization; Product-service system; Servitization transition; Servitization Readiness; Servitization challenges; Service paradox; Business model; Business model Innovation;

    Sammanfattning : Background: Servitization is a transformation process consisting of the integration of products and services in the value offering of the firms in order to increase value added and improve the customer experience. This process implies a transition from Product-Centric to Product-Service Systems. LÄS MER

  4. 4. Exploring Servitization in the Construction Industry : A Qualitative Case Study of a Swedish Rental Company

    Master-uppsats, Karlstads universitet

    Författare :Anton Jansson; Johan Segall; [2022]
    Nyckelord :Servitization; Construction industry; Rental company; Service paradox; Competitive advantage;

    Sammanfattning : In highly competitive markets, product-centric businesses often seek to differentiate from competitors by including services into their core offering. In literature, this is described as servitization, and has been widely researched. LÄS MER

  5. 5. Motivationsfaktorer till e-handelsköp : En studie av konsumenters e-handelsköp under Covid-19 pandemin i Sverige och Finland

    Magister-uppsats, Södertörns högskola/Institutionen för samhällsvetenskaper

    Författare :Josefine Jähle; Mathilda Walch; [2022]
    Nyckelord :Motivational factors; E-commerce; Covid-19; Utilitarian motives; Hedonic motives; Situational factors; Sweden; Finland; Consumers; Motivationsfaktorer; E-handel; Covid-19; Utilitaristiska motiv; Hedoniska motiv; Situationsfaktorer; Sverige; Finland; Konsumenter;

    Sammanfattning : Bakgrund: Under Covid-19 pandemin rasade den fysiska handeln i snabb takt och redan i april 2020 hade den minskat med 23 procent i Sverige och lika mycket i Finland. Detta har däremot resulterat i att e-handeln vuxit kraftigt. LÄS MER