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Visar resultat 1 - 5 av 91 uppsatser som matchar ovanstående sökkriterier.

  1. 1. Constructing Heroes and Villains : Identifying Narratives in the Ukrainian Defence’s Social Media Presence

    Kandidat-uppsats, Uppsala universitet/Statsvetenskapliga institutionen

    Författare :Lydia Holmén; [2023]
    Nyckelord :digital diplomacy; nation branding; security branding; narrative; security narrative;

    Sammanfattning : This paper examines the narratives that Ukraine is telling through their official Defence of Ukraine account on X, and what the implications of those narratives are. At the time of this study, a conflict is taking place in Ukraine after the invasion of Russia on Ukrainian territory. LÄS MER

  3. 2. The role of Islam in Russian foreign policy : A constructivist perspective

    Kandidat-uppsats, Försvarshögskolan

    Författare :Sarah Hoover; [2023]
    Nyckelord :Islam; foreign policy; Russia;

    Sammanfattning : The purpose of this thesis is to obtain a deeper and more conclusive understanding of Russia’s public foreign policy with regards to the religious aspect through the research question - What indications for a religious agenda with respect to Islam are expressed in Russian foreign policy as it is presented in the international arena? A Muslim belt with a non-Soviet identity emerged along Russia's southern border after the fall of the Soviet Union. It was thus vital for Russia to define its attitude towards the Islamist threat and included the Islamic factor in its foreign policy. LÄS MER

  4. 3. När länder blir varumärken och politiker marknadsförare En kvalitativ analys av den svenska regeringens publicering på sociala medier

    Kandidat-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Johanna Hansson; Eléonor Johansson; [2023]
    Nyckelord :Public diplomacy; nation branding; nation branding identity; diplomatic listening; reputation management; cooperate; signals; social media; Offentlig diplomati; nationsvarumärkning; nationsvarumärkesidentitet; diplomatiskt lyssnande; nationsrykteshantering; samarbeta; signaler; sociala medier.; Social Sciences;

    Sammanfattning : This study aims to contribute to the research field of public diplomacy and nation branding on social media. The study examines how Swedish government representatives communicated nation branding, reputation management and public diplomacy. LÄS MER

  5. 4. Exploring Swedish Values : A Comparative Study of Perspectives among International and Swedish Students in Sweden

    Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Elise Johansson; [2023]
    Nyckelord :Swedish values; nation branding; public diplomacy; soft power; intercultural communication; Swedish Institute; Svenska värderingar; nation branding; offentlig diplomati; mjuk makt; interkulturell kommunikation; Svenska institutet;

    Sammanfattning : This thesis examines Swedish values from the perspectives of international and Swedish students residing in Sweden, with the collaboration of the Swedish Institute—a public agency focused on enhancing Sweden’s global image and attractiveness to researchers, students, and talents. The research explores the field of nation branding, public diplomacy, and soft power. LÄS MER

  7. 5. Sydkoreansk propagandaföring i svensk press under 1970-talet

    Magister-uppsats, Umeå universitet/Institutionen för idé- och samhällsstudier

    Författare :Anna Brink; [2023]
    Nyckelord :Sweden; swedish press material; South Korea; Sweden-ReRepublic of Korea relations; public diplomacy; soft power; propaganda; cold war; Semaeul-movement; Yushin-order; Park Chung-hee; Yung-woo Han; Carl Swartz; Gustaf von Platen; Sverige; svenskt pressmaterial; Sydkorea; Republiken Korea; Sverige-Sydkorea relationer; mjuk makt; offentlig diplomati; kalla kriget; Park Chung-hee; Yung-woo Han; Carl Swartz; Gustaf von Platen;

    Sammanfattning : .... LÄS MER