Sökning: "retailers"

Visar resultat 1 - 5 av 774 uppsatser innehållade ordet retailers.

  1. 1. Ta det inte personligt! - En kvantitativ studie om personlig prissättning och dess förutsättningar på den svenska marknaden.

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Victoria Johansson; Ludvig Strand; [2019]
    Nyckelord :Personalized pricing; Price discrimination; Dynamic pricing; Personalized recommendations; Retail;

    Sammanfattning : Online shopping and the rise of advanced predictive analysis have made personalized pricing more feasible. However, the viability of online personalized pricing is debatable. While economic theory shows valid arguments for this pricing strategy, many customers perceive it as unfair. LÄS MER

  2. 2. Paketera upplevelsen - En kvantitativ studie om hur fraktförpackningar kan påverka köpupplevelsen online

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Martin Gothefors; Jesper Lundegårdh; [2019]
    Nyckelord :Signaling Theory; Packaging; E-commerce; Hedonic shopping motivation; Utilitarian shopping motivation;

    Sammanfattning : E-commerce is growing rapidly, and consumers demands on the online shopping experience are increasing. Meanwhile, retailers aim to offer a seamless online purchase journey where their brand is perceived as consistent throughout the process. LÄS MER

  3. 3. Integration of sustainable management in retail : A case study of The Lobby - AMF Fastigheter

    Uppsats för yrkesexamina på avancerad nivå, Uppsala universitet/Institutionen för geovetenskaper; Uppsala universitet/Institutionen för geovetenskaper

    Författare :Torun Axelius; Josefine Hellström; [2019]
    Nyckelord :Corporate social responsibility; environmental management system; e-commerce; Företags samhällsansvar; miljöledningssystem; livscykelanalys; e-handel;

    Sammanfattning : The increasing environmental problems have today become global and changes are dras-tically needed in all levels of society. Customers’ buying behaviour can play a big partand it is possible to both contribute to a more sustainable world and add economic valueto a business, but new sustainable business models are needed. LÄS MER

  4. 4. Customer flow data visualization for retail analytics

    Master-uppsats, Lunds universitet/Industridesign

    Författare :Jin Liu; [2019]
    Nyckelord :Arts and Architecture; Technology and Engineering;

    Sammanfattning : This master thesis collaborates with Axis Communications, which is a Swedish video camera company. The mission for the thesis was to take advantage of Axis developed or developing technology to explore the data value in the retail industry and design a data visualization interface. LÄS MER

  5. 5. Trä-ish : vad kan ersätta trä i konstruktioner i offentlig utemiljö?

    Kandidat-uppsats, SLU/Department of Landscape Architecture, Planning and Management (from 130101)

    Författare :Malin Mässing; Filippa Logrim Wikander; [2019]
    Nyckelord :furu; träplastkomposit; högtryckskompaktlaminat; återvunnen plast; CO2; ; beständighet; ersättningsmaterial;

    Sammanfattning : Wood as a material has traditionally been used and is still used in many constructions in outdoor environments in Sweden. Despite the benefits of domestic materials that do not come from finite resources and have a special character, one cannot ignore the fact that wood requires maintenance. LÄS MER