Sökning: "seddon"

Hittade 2 uppsatser innehållade ordet seddon.

  1. 1. Value Creation from IT Systems Integration : A Benefits, Openness and Price Model Perspective

    Master-uppsats, Linköpings universitet/Industriell ekonomi; Linköpings universitet/Tekniska högskolan

    Författare :Harald Brege; Petter Hampusson; [2014]
    Nyckelord :Application Integration; Open Source; Price Models; Software Pricing; IT in Retail; Value of IT; Value Creation; Customer Value;

    Sammanfattning : This thesis is aimed at finding out how integration of IT systems creates value for companies and is conducted as a qualitative case study, where six companies are interviewed about their integration solutions. The interviewees were five CIOs and one Managing Director. LÄS MER

  2. 2. Marknadsföring av akademiska bibliotek : en jämförande studie mellan Sverige och England

    Master-uppsats, Högskolan i Borås/Institutionen Biblioteks- och informationsvetenskap / Bibliotekshögskolan

    Författare :Eva Köhler Seddon; [2012]
    Nyckelord :universitet; relationsmarknadsföring; jämförande studie; akademiska bibliotek;

    Sammanfattning : This thesis conducts a comparative study between two academiclibraries, one Swedish and one English, in order to analyse ifdifferent funding systems influence the marketing of theirservices. The theoretic foundation is built on relationshipmarketing, which emphasises the importance of creating andmaintaining relationships. LÄS MER