Sökning: "semiotic"

Visar resultat 21 - 25 av 1070 uppsatser innehållade ordet semiotic.

  1. 21. VI LJUGER INTE HELT, MEN VI TALAR INTE OM HELA SANNINGEN - En kvalitativ innehållsanalys av svensk greenwashing

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Ebba Bäckman; Ella Åberg; [2023-09-20]
    Nyckelord :Greenwashing; Grön marknadsföring; Reklam; Multimodal analys; Semiotik; Retorikanalys;

    Sammanfattning : In the society of today environmental issues have a major impact on the agenda, which calls for the fact that organisations need to start prioritizing communication that strengthen their environmental profile. Since the demand for environmental friendly products and services increases the organisations need to work harder to market green products and services. LÄS MER

  2. 22. POTENTIALS FOR LEARNING IN THE DESIGN OF DIGITAL TEXTBOOKS

    Master-uppsats, Göteborgs universitet/Institutionen för pedagogik, kommunikation och lärande

    Författare :Sonja Husgafvel; [2023-07-03]
    Nyckelord :Digital Textbooks; ; Multimodal Text Analysis; ; Semiotic Theory; ; Visual Grammar; ; Potentials for learning; ; History;

    Sammanfattning : Purpose: The aim of this study was to enhance the knowledge of the learning potentials associated with the different designs of digital textbooks and their implications for the representation of historical content. More specifically, the analysis focused on four Finnish digital history textbooks, with the Winter War being selected as the specific learning unit due to its significant role in the history of Finland. LÄS MER

  3. 23. DEN VISUELLA SMAKBILDEN Hur bilder kan användas i produktdesign för smakförmedling av vin

    Kandidat-uppsats, Göteborgs universitet/Institutionen för kulturvetenskaper

    Författare :Lennings Leone; [2023-05-31]
    Nyckelord :packaging design; semiotics; iconography; images; flavour; wine;

    Sammanfattning : This bachelor thesis explores how images can be incorporated in wine packaging design to convey the flavour profile of the beverage inside. Djuce canned wine is the thesis study subject, as its packaging design uses unique art images to adorn the different wines in their collection. LÄS MER

  4. 24. Sentient Objects — A Theoretical Analysis of the Potential of Animals as Legal Subjects

    Magister-uppsats, Göteborgs universitet/Juridiska institutionen

    Författare :Alice Edfast; [2023-04-26]
    Nyckelord :Jurisprudence; Legal theory; The legal subject; Legal personhood; The person-thing dichotomy; Animal Law theory; Animal sentience; Animal slaughter; Animal testing; Legal rights; Hohfeld’s fundamental legal conceptions; Speciesism; Humanism; Posthumanism; Greimas’ semiotic square;

    Sammanfattning : The sentience of animals has been scientifically proven since the nineteenth century, which has led to changes in our attitude towards animals and to the proliferation of anti-cruelty laws. But despite the rise of an Animal Law discipline, animal rights organisations’ attempting to elevate the legal status of animals, and several recent European legislative changes categorising animals as “non-things”, the legal status of a person has not yet been extended to animals. LÄS MER

  5. 25. PICTURE-NOT-SO-PERFECT? En semiotisk bildanalys av hur Instagramanvändare gestaltar verkligheten under hashtagen #Instagramvsreality

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Alicia Svensson; Erica Nilsson Harvanek; [2023-03-10]
    Nyckelord :Kroppsideal; normer; ideal; kroppsaktivism; sociala medier; gestaltning; #Instagramvsreality;

    Sammanfattning : Executive summary Social media has become a huge part of everyday life. With it, editing and manipulation of images to post online has increased. Several studies have proven that retouched images can have a great negative impact on people’s self image and mental health. LÄS MER