Sökning: "shazia bahaduri"

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  1. 1. Human branding within influencer marketing : isabella löwengrip as a human brand

    Kandidat-uppsats, Karlstads universitet/Handelshögskolan (from 2013)

    Författare :shazia bahaduri; ronahi yesilgul; [2020]
    Nyckelord :Human brand; Influencer; Marketing; Isabella löwengrip;

    Sammanfattning : The aim of this case study is to understand the importance of human branding inInfluencer Marketing, (IM). The study will further be based on exploring andexamining the brand of a case study, Isabella Löwengrip. She has a broad audienceon social media and has been a role model for many for over a decade. LÄS MER