Sökning: "strategies for advocacy"
Visar resultat 16 - 20 av 40 uppsatser innehållade orden strategies for advocacy.
16. Motivations and Barriers of Using Emerging Technology in Eco-label Certification for Sustainability, from the certification companies’ perspective
Magister-uppsats, Malmö universitet/Fakulteten för kultur och samhälle (KS)Sammanfattning : The demand for organic sustainable products has been growing exponentially in the past years, pressuring the industry to showcase the sustainable origin and conditions of their products to their consumers. Companies use certifications and eco-labels to show the sustainability behind their products, but the standards behind these certifications can be hard to understand as certification companies are struggling to communicate them to the end consumers. LÄS MER
17. LESS IS MORE, OR MORE IS A MUST? A study on how European cross-sectorial social partners navigate when advocating their position on platform work.
Magister-uppsats, Göteborgs universitet/Statsvetenskapliga institutionenSammanfattning : This thesis aims at examining how cross industrial social partners seek legitimacy in a European context; a context defined by a patchwork of welfare regimes where the same kind of actors can come to contradictory solutions to the same problem. In focus are the European Trade Union Confederation (ETUC) and BUSINESSEUROPE (BE), and how they balance between claims on the social good and their own interest as an advocacy group while acting on a labour market, shaped by digitalisation and structural transformation. LÄS MER
18. Carrying the ball? A critical discourse analysis of the Commonwealth Secretariat’s sport for development and peace agenda
Magister-uppsats, Malmö universitet/Fakulteten för kultur och samhälle (KS)Sammanfattning : While the perceived sudden closure of the United Nations Office of Sport for Development and Peace (UNOSDP) in May 2017 has left many sport for development (SDP) scholars and practitioners pondering its future, the playing field is on the offensive to gain ground and fill the gaps caused by its withdrawal. With SDP being one of the core pillars within its sustainable development work, the Commonwealth Secretariat (CWS) has picked up the pace in producing and publishing a series of five high-level policy and advocacy resources in the period 2013-2017 with the aim of assisting governments and other stakeholders in strengthening their SDP policies and strategies. LÄS MER
19. Growth in the Age of the Customer : A Comparative Case Study on Leveraging Emotion, Engagement and Loyalty
Magister-uppsats, Uppsala universitet/Företagsekonomiska institutionenSammanfattning : With the significant shifts and upheaval in the marketplace due to digitalisation, and evolving customer behaviour, it is becoming increasingly imperative for businesses to build and maintain strong connections with their customers. This new business setting causes major implications for companies’ formulation of strategies. LÄS MER
20. What Influences Employees to Become Digital Advocates? : A Quantitative Study of the Relationship Between Employer Branding and Digital Employee Advocacy in Industrial Organisations
Master-uppsats, KTH/Industriell Marknadsföring och EntreprenörskapSammanfattning : Since the introduction of social media, the corporate communication landscape has changed significantly, and thus organisations need to find new innovative ways to communicate. One emerging strategy is digital employee advocacy, which ultimately means that employees voluntarily endorse their employers on social media platforms. LÄS MER