Sökning: "surf"

Visar resultat 1 - 5 av 89 uppsatser innehållade ordet surf.

  1. 1. “I need the sea because it teaches me” A qualitative case study on the current integration of ocean literacy in surf education and what actors and factors can influence surf instructors in Lisbon, Portugal.

    Kandidat-uppsats, Göteborgs universitet/Institutionen för globala studier

    Författare :Lina Dahl; [2023-10-18]
    Nyckelord :Ocean literacy; ocean sustainability; blue space activity; surfing; theory of social connection; Penta Helix model;

    Sammanfattning : Ocean sustainability is more prevalent than ever. With our oceans degrading at rapid speeds many states and organizations turn to increasing ocean literacy in populations as a way of ensuring sustainable behaviors. LÄS MER

  3. 2. Catching waves for sustainability? Investigating action oriented ESD for young surfers

    Master-uppsats, Göteborgs universitet/Institutionen för didaktik och pedagogisk profession

    Författare :Daja Malin Salge; [2023-10-12]
    Nyckelord :Surfing; Action Competence in Sustainability Education; Pro-Environmental Action; Participatory Action Research;

    Sammanfattning : Aim: As the surf lifestyle and industry are touching environmental, social and economic sustainability issues, this research aims to investigate action oriented ESD in an institution that is offering surfing activities, to explore and improve educational pathways that contribute to the promotion of sustainable action among surfers. Theory: For reaching this aim, theoretical approaches regarding pro-environmental actions are considered, and thus the corresponding educational framework of Action Competence is embedded as a central theoretical component, to plan, implement and evaluate an ESD program. LÄS MER

  4. 3. Collaborative Couture: Decoding Relative Pricing Strategies and its Impact on Brand Equity

    L3-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Lucas Holmqvist Adolfsson; Gustaf Johnsson Wallin; Erik Bergtoft; [2023]
    Nyckelord :Co-Branding; Brand Equity; Brand Awareness; Brand Loyalty; Brand Associations; Perceived Quality; Relative Pricing; Luxury Fashion; Case Study; H M; Balmain; Adidas; Gucci; Fendi; Versace; Business and Economics;

    Sammanfattning : Purpose: This paper aims to analyze the relative pricing of co-branding collaborations in the fashion industry to gain a deeper understanding of the effects on their respective brand equity. Design/method: This paper adopts a qualitative approach involving case studies on several co-branding collaborations in the fashion industry (H&M x Balmain, Adidas x Gucci, Fendi x Versace). LÄS MER

  5. 4. All that glitters is not green : A Field Study On Green Marketing Communication Of A Surf Destination Versus Green Practices On Site

    Kandidat-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Författare :Tilde Eriksson; Ellen Thunberg; Isabell Johansson; [2023]
    Nyckelord :Green marketing; green sustainability; green consciousness; consumer experience; destination marketing; green destinations; surf destinations; destination branding;

    Sammanfattning : The concern for environmental sustainability is constantly growing within tourist destinations. Environmental concern is leading to increased consumer awareness of green sustainable destinations. The growing interest in sustainability-based practices contributes to companies using green marketing communication to attract green conscious consumers. LÄS MER

  7. 5. Den nya vågen? En kvalitativ dokumentstudie om surfterapi som alternativ terapiform i socialt arbete

    Kandidat-uppsats, Lunds universitet/Socialhögskolan

    Författare :Helena Jönsson; Ella Nilsson; [2023]
    Nyckelord :surf therapy; alternative therapy; document analysis; flow; KASAM; social work Nyckelord: surfterapi; alternativ terapi; dokumentstudie; socialt arbete; Social Sciences;

    Sammanfattning : During the last decades, new types of alternative interventions in social work to improve people's well-being have been discovered. A type of nature-based therapy that is on the uprise internationally but not in Sweden yet is surf therapy. LÄS MER