Sökning: "three modes of persuasion"

Hittade 4 uppsatser innehållade orden three modes of persuasion.

  1. 1. The Search for Executives - A qualitative study exploring the reasonings of an executive search consultant

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Författare :Qendresa Balaj; Wilhelmina Finell; [2020]
    Nyckelord :Executive search; Biased recruitment practices; Ideal of an objective mission; Candidate suitability; Modes of persuasion;

    Sammanfattning : This thesis aims to explore executive search consultants' reasonings for a candidate's suitability for a given position, and whether or not these align with the industry's ideal of an objective mission. In total, three research consultants and six recruitment consultants have been interviewed at one executive search firm (ESF). LÄS MER

  2. 2. Uppbyggandet av förtroende i kriskommunikation : En retorisk analys av Stefan Löfvens och Boris Johnsons tal under Covid-19 pandemin 2020

    Kandidat-uppsats, Jönköping University/HLK, Medie- och kommunikationsvetenskap

    Författare :Elise Diana Svensson Elhorr; [2020]
    Nyckelord :Stefan Löfven; Boris Johnson; rhetoric; trust; Covid-19; Corona; speech to the nation; political communication; crisis communication; rhetorical analysis; rhetorical situation; Sweden; United Kingdom; UK; Stefan Löfven; Boris Johnson; retorik; förtroende; Covid-19; Corona; tal till nationen; politisk kommunikation; kriskommunikation; retorisk analys; retorisk situation; Sverige; Storbritannien;

    Sammanfattning : Syftet med denna fallstudie är att visa på en ökad förståelse kring regeringschefers förmåga att skapa förtroende sin kriskommunikation. Uppsatsen undersöker de tal till nationen som hölls av Sveriges statsminister Stefan Löfven och Storbritanniens premiärminister Boris Johnson vid Covid-19 pandemin under våren och hösten 2020. LÄS MER

  3. 3. "Slave trade is a commerce carried to the highest pitch of human depravity" : En retorikanalys av Carl Bernhard Wadström och brittiska abolitionisters argument mot slavhandeln.

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för kulturvetenskaper (KV)

    Författare :Tobias Axelsson; Christoffer Åkerstedt; [2019]
    Nyckelord :abolition; slave trade; ethos; pathos; logos;

    Sammanfattning : The purpose of this study is to investigate how the British abolition movement used the Swedish abolitionist Carl Bernhard Wadström's argument against the slave trade. We want to investigate which rhetoric Wadström himself used and which rhetoric abolitionists used when referring to Wadström's arguments. LÄS MER

  4. 4. An attempt in theorizing the urban design competition through the means of rhetoric

    Uppsats för yrkesexamina på avancerad nivå, SLU/Dept. of Landscape Architecture, Planning and Management (from 130101)

    Författare :Lisa Ganestam; [2014]
    Nyckelord :Urban design; architectural competition; rhetoric; Aristotle; action-oriented humanistic theory; three modes of persuasion; topos; interpretation; presentation skills; Europan 11;

    Sammanfattning : This thesis explores urban design competitions, the rhetoric of it and the underlying processes that control the direction, development and result of the same. The intention is to investigate those motivations and motifs that lies behind the architectural competition process, how the competition process may take place, what actors are involved and if there more to the outcome of a competition than merely the design aspects. LÄS MER